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媒介贱文化批判——以典型网络热词为例

发布时间:2019-08-04 11:15
【摘要】:"\L丝""国民老公"等网络热词在网络空间爆发,毫无遮拦地表达出网民对权力、声名和金钱的崇拜感、饥渴感。此类网络热词的流行构成了中国媒介文化的新景观——贱文化。该文化现象在网络空间强势崛起,并藉传统媒体的再传播,呈现向现实生活蔓延的趋势。运用话语阐释学的方法,尝试厘清中国媒介贱文化的发展谱系,剖析媒介贱文化的本质内涵,认为这是一种颓废而奴性、媚俗而绝望的后现代文化。基于对媒介贱文化流行原因的多维度分析,提出消解贱文化话语及其影响的路径。
[Abstract]:Online hot words such as "\ L silk" and "national husband" erupt in cyberspace, expressing netizens' feelings of worship and hunger for power, fame and money without hindrance. The popularity of this kind of network hot words constitutes the new landscape of Chinese media culture-cheap culture. The cultural phenomenon rises strongly in cyberspace and spreads to real life through the respread of traditional media. By using the method of discourse hermeneutic, this paper tries to clarify the development pedigree of Chinese media base culture, analyzes the essential connotation of media base culture, and holds that this is a decadent and slave, vulgar and desperate postmodern culture. Based on the multi-dimensional analysis of the reasons for the popularity of media base culture, this paper puts forward the way to eliminate the discourse of base culture and its influence.
【作者单位】: 山东大学〈威海校区〉文化传播学院;
【基金】:山东大学(威海校区)基本科研业务费资助项目(2015WQXM005)
【分类号】:H136

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