互联网背景下公共政策传播创新探析

发布时间：2017-12-27 10:13

  本文关键词：互联网背景下公共政策传播创新探析　出处：《中国行政管理》2017年09期 　论文类型：期刊论文

  更多相关文章： 互联网 公共政策传播 政府传播

【摘要】：公共政策传播是政府运作中的重要内容,对政府政策目标的实现具有决定性影响。互联网时代公共政策传播的发展,主要彰显为政策传播途径扩展、政策传播效果优化的演化态势,但在传播过程中仍存在诸如内容"形式主义"、过程监管乏力、政策反馈阻滞、联动传播能力欠缺等难题。基于互联网时代背景创新公共政策传播,要以五大发展理念为引领重塑政策传播思维,以人性化为主旨创新政策内容,以多元化为方向创新政策传播方式,并借力"互联网+"创新政策传播技术,形成政府政策传播的联动机制,打造立体多维的政策传播新格局。
[Abstract]:The dissemination of public policy is an important part of the government's operation, which has a decisive influence on the realization of the government's policy goals. The development of public policy communication in the Internet era, the main highlight the evolution of policy dissemination effect optimization expansion, approach to policy communication, but in the process of communication still exist such problems as "formalism", the process of weak supervision and policy feedback block, interaction communication ability and many problems. The background of public policy innovation based on the age of the Internet communication, to the development of the concept of the five to lead the remodeling of policy communication thinking, in human nature as the theme of innovation policy content, diversified direction of innovation policy communication, and leveraging the "Internet plus" communication technology innovation policy, form a linkage mechanism of the government policy communication, build a multi-dimensional policy the spread of new pattern.
【作者单位】： 湖南大学法学院;
【分类号】：D630;G206
【正文快照】： 新常态下互联网成为治国理政的重要工具,是推进国家治理体系和治理能力现代化的新动力。习近平总书记指出,要将互联网信息建设提高到治国理政的新高度,以实现互联网在新常态下的“大作为”。互联网背景下,政府在借助互联网转变社会经济发展方式、推动创新发展外,更关键的是依，

本文编号：1341286