基于元胞自动机的微博用户群体行为选择模型研究

发布时间：2018-03-24 08:36

本文选题：微博用户群体行为　切入点：行为选择　出处：《情报科学》2017年09期

【摘要】：【目的/意义】为了减少微博群体性事件带来的负面影响,必须了解微博用户群体行为的形成过程。【方法/过程】基于元胞自动机理论建立模型发现,微博用户群体行为选择主要受个人参与和外在环境影响,个人参与群体互动越积极,群体氛围越活跃,群体行为选择会更加理性,达成一致的可能性越大。【结果/结论】随着个人参与和环境影响的增大,微博用户群体行为选择从两极分化向单极聚化方向发展,在这个过程中,环境的影响力略大于个人参与,所以在应对微博群体性事件的过程中,环境引导比"以人为本"略重要。
[Abstract]:[Objective] the negative influence / significance in order to reduce the mass incidents caused by micro-blog, micro-blog must know about the formation of user groups. [method] / process found in the establishment of cellular automaton model based on the theory of micro-blog user group behavior is mainly affected by the personal involvement and the external environment, the more positive individuals involved in group interaction, group atmosphere more active group behavior selection will be more rational, the greater the possibility to reach an agreement. [Conclusion] the results / with the increase of individual participation and environmental impact, micro-blog user groups choose the direction of the development of poly from polarization to the pole, in this process, the influence of the environment is slightly larger than the people involved, so in response to the micro-blog group in the event, the environment is more important than the "people-oriented" strategy guide.

【作者单位】：北京邮电大学公共管理学院;
【基金】：北京市社会科学基金项目(15SHB022)
【分类号】：G206

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