抗战外宣的主力军与领军人:“国宣处”与董显光、曾虚白

发布时间：2018-04-03 18:39

本文选题：国际宣传处　切入点：董显光　出处：《兰州大学学报(社会科学版)》2017年01期

【摘要】：国民党中宣部国际宣传处("国宣处")是抗战时期中国对外宣传的专门机构。该处由国民党中宣部副部长董显光督早,曾虚白全面主抓。由于董显光、曾虚白与蒋介石、宋美龄的特殊关系,国宣处成了国民党内一个"小机构大使命"、"直通天庭"的"畸形机构";在深谙新闻宣传之道的董、曾指导下,国宣处采取假借外国人之口替中国讲话的宣传策略,为抗战时期对外宣传做出了重要贡献。董、曾二人原是具有新闻理念的独立报人,后进入体制内,成为国民党政府新闻宣传官。这使他们在报人信念与党人立场发生冲突时常存纠结。纠结的结果往往是,党派的立场战胜报人信念。这就常使其对外宣传效果大打折扣,国宣处也因此身生瑕疵。
[Abstract]:The International propaganda Office of the Central propaganda Department of the Kuomintang is a special organization for China's foreign propaganda during the War of Resistance against Japan.There by the Kuomintang Central propaganda Department Vice Minister Dong Xianguang early, Zeng Xubai overall charge.Because of the special relations between Dong Xianguang, Zeng Xubai, Jiang Jieshi, and Song Mei-ling, the National propaganda Office became a "big mission" of "small organizations" within the Kuomintang, "a deformed organization" "through to heaven". Under the guidance of Dong, who is well versed in the way of journalism and propaganda,The propaganda strategy of speaking for China under the guise of foreigners made important contributions to foreign propaganda during the War of Resistance against Japan.Dong, who was an independent journalist with journalistic ideas, entered the system and became the Kuomintang government's news propaganda officer.This gives them a constant struggle when the newsletters' beliefs clash with the party's positions.The result of the struggle is often that party positions prevail over newspaper beliefs.This often makes its external publicity effect greatly reduced, the national propaganda office also has the flaw as a result.
【作者单位】：华中科技大学新闻与信息传播学院;
【分类号】：G219.29

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