微信使用对农村居民个人社会资本的影响研究

发布时间：2018-05-15 03:03

本文选题：微信 + 社会资本　；参考：《辽宁大学》2017年硕士论文

【摘要】：随着互联网的普及和传播科技的发展,各种各样的社交工具层出不穷,人们每天的生活似乎都被社交网络所充斥,这种与社交网络的紧密联系在给人类带来很大便利的同时,却也使人类不时地陷入困扰之中。近些年来,社交网络用户群体日渐庞大,其对社交网络的使用黏性也逐步增强,这种现象值得我们对社交网络展开深入研究。通过使用社交网络,人们传统意义上的社交模式已被打破,社会关系不断因社交网络发生变化,这对用户的社会资本产生了一定的影响。从我国网民的职业结构方面来看,农村网民所占比例逐年提高。2015年以来推进的光纤到户和宽带乡村工程为农村居民使用社交网络提供了更多的硬件设施,而乡村教育的普及也使得农村居民的文化水平提高到足以使用各种社交工具的程度,可以说社交网络已经成为农村居民实现现代化的基本途径。由于农村居民在我国人口中所占比重仍然很大,国家的进步与发展更离不开这个群体,因而,对其社交网络的使用与社会资本的相关性的关注和研究,是很有意义的。本文结合了农村居民这一群体的身份特征和实际使用各种社交网络的情况,将微信确定为本次研究的研究重点,采用问卷调查法和访谈法来考察微信使用对农村居民个人社会资本的影响。经研究得出结论:1.微信使用对农村居民个人线上社会资本产生影响,在微信的使用过程中,农村居民可以通过新颖的沟通方式获取人际资本、完善的社交根基获取信任资本、多样的需求满足获取情感资本、即时的交流分享获取信息资本;2.通过使用微信,农村居民的线下社会资本也会受到一定程度的影响,如改变农村居民的交往观念,赋予其政治、经济、文化等方面一些权力,提高生活满意度等,但使用微信也会让农村居民过分比较从而产生差距感和失落感。
[Abstract]:With the popularity of the Internet and the development of communication technology, a variety of social tools emerge in endlessly, people's daily life seems to be full of social networks, this close relationship with social networks brings great convenience to mankind at the same time. But also causes the human from time to be troubled. In recent years, the number of users of social networks is increasing, and the use of social networks is becoming more and more sticky. This phenomenon is worthy of our in-depth study. Through the use of social networks, people's traditional social model has been broken, social relations are constantly changing because of social networks, which has a certain impact on the social capital of users. From the point of view of the professional structure of Chinese netizens, the proportion of rural netizens has increased year by year. Since 2015, the fiber-to-home and broadband rural projects have provided more hardware facilities for rural residents to use social networks. The popularization of rural education also makes the cultural level of rural residents to be enough to use all kinds of social tools, it can be said that social network has become the basic way for rural residents to realize modernization. Since the proportion of rural residents in China's population is still very large, the progress and development of the country can not be separated from this group, therefore, it is of great significance to pay attention to and study the correlation between the use of social networks and social capital. Combining the identity characteristics of rural residents and the actual use of various social networks, WeChat is identified as the focus of this study. The influence of WeChat use on rural residents' individual social capital was investigated by questionnaire and interview. After studying, we can draw a conclusion: 1. The use of WeChat has an impact on the personal online social capital of rural residents. In the process of using WeChat, rural residents can acquire interpersonal capital through novel communication methods and obtain trust capital through perfect social foundation. Diverse needs meet access to emotional capital, instant exchange and sharing access to information capital. Through the use of WeChat, the offline social capital of rural residents will also be affected to a certain extent, such as changing the concept of communication among rural residents, giving them some political, economic, cultural and other rights, improving their satisfaction with life, and so on. But the use of WeChat also allows rural residents to over-compare and create a sense of disparity and loss.
【学位授予单位】：辽宁大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：C912.3;G206

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