从大众艺术趣味嬗变看电视剧创作新路径

发布时间：2018-05-31 04:18

  本文选题：大众艺术趣味 + 电视剧创作　； 参考：《电视研究》2017年08期

【摘要】：当代大众艺术趣味呈现出高艺术性追求、群体性存在形式、高视觉需求等特征。电视作为与大众最为密切的传媒,在传播艺术价值和赢取受众市场的双重导向下,应以大众艺术趣味为创作指向,注重提升电视剧的艺术性,创作出针对性更强、契合度更高的满足群体性艺术趣味的作品,同时打造更具吸引力和艺术性的视觉效果,以满足大众的视觉期待。
[Abstract]:The interest of contemporary popular art is characterized by high artistic pursuit, mass existence and high visual demand. As the most close media with the masses, under the dual guidance of spreading the artistic value and winning the audience market, TV should take the artistic interest of the masses as the creative direction, pay attention to the promotion of the artistry of the TV series, and create more pertinence. In order to meet the visual expectations of the public, the works with a higher degree of fit meet the interest of group art and create more attractive and artistic visual effects at the same time.
【作者单位】： 北京师范大学艺术与传媒学院;
【分类号】：G222
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本文编号：1958258