探究微信“公众账号”对于大学生日常生活所带来的影响——基于知、情、行等三个维度
发布时间：2018-10-31 10:29
【摘要】：以"公众账号"为切入点,通过问卷和访谈形式,对大一至大三431名大学生微信使用情况、公众账号的选择标准和关注度等方面进行调查。从知、情、行等维度出发,探讨分析账号发布的博文对大学生的人生职业规划、社会价值观、生活态度、习惯养成等方面产生的影响。大学生关注较多的"公众账号"为学习方法、职业规划、社会热点、心理健康、生活感悟等,挑选标准以包含社会元素和生活元素的信息量、经验值为考量,倾向于选择社会热点和生活感悟类的"公共账号"进行深入加工。后期深入关注过程中,看似主动关注,实则被动接受。在影响程度上,仅有在接受生活感悟类资讯时,是知情行三者统一,其余影响作用都仅停留在认知或情感层面。
[Abstract]:By means of questionnaire and interview, this paper investigates the usage of WeChat in 431 college students from freshmen to junior high, the selection criteria and attention of public accounts. Based on the dimensions of knowledge, emotion and behavior, this paper discusses the influence of blog posts published on college students' career planning, social values, attitude towards life, habit formation and so on. College students pay more attention to "public accounts" for learning methods, career planning, social hot spots, mental health, life perception, and so on. The selection criteria are based on the amount of information and experience values that include social elements and life elements. Tend to choose social hot spots and life perception type of "public account" in-depth processing. In the process of deep attention in the later period, it seems to be active attention, but passively accepts it. In the degree of influence, only when the information of life perception is accepted, the knowledge and action are unified, and the other effects are only at the level of cognition or emotion.
【作者单位】： 东北师范大学思想政治教育研究中心;
【基金】：国家社会科学基金项目重点项目“思想政治教育话语权研究”(15AKS015)
【分类号】：G206;G641
，
本文编号：2301832
[Abstract]:By means of questionnaire and interview, this paper investigates the usage of WeChat in 431 college students from freshmen to junior high, the selection criteria and attention of public accounts. Based on the dimensions of knowledge, emotion and behavior, this paper discusses the influence of blog posts published on college students' career planning, social values, attitude towards life, habit formation and so on. College students pay more attention to "public accounts" for learning methods, career planning, social hot spots, mental health, life perception, and so on. The selection criteria are based on the amount of information and experience values that include social elements and life elements. Tend to choose social hot spots and life perception type of "public account" in-depth processing. In the process of deep attention in the later period, it seems to be active attention, but passively accepts it. In the degree of influence, only when the information of life perception is accepted, the knowledge and action are unified, and the other effects are only at the level of cognition or emotion.
【作者单位】： 东北师范大学思想政治教育研究中心;
【基金】：国家社会科学基金项目重点项目“思想政治教育话语权研究”(15AKS015)
【分类号】：G206;G641
，
本文编号：2301832
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