混淆型商标侵权问题研究
发布时间：2018-10-09 16:33
【摘要】：商标权是知识产权的重要组成部分,在企业的财产中具有十分重要的价值,是企业的经济关注焦点。对商标权的保护虽有法律的明确规定,但是现有的规定不足以调整社会经济生活中的现实侵权问题。无论是立法的规定还是司法的判定,保护商标权,预防和打击商标侵权都必须以商标权的存在和确定为前提,无商标权即无商标侵权。应在商标权确定的前提下确认商标侵权行为,并通过合法途径和方法进行救济。损害赔偿是财产性侵权救济的方式之一,商标侵权适用损害赔偿救济。全文共分五个部分,除结语之外,四个部分主要如下:第一部分,简要介绍混淆型商标侵权问题研究的意义及背景,研究的文献基础,研究的内容与思路以及研究创新,为混淆型商标侵权问题研究的展开作准备。第二部分,讨论商标权界定中的问题。商标权理论在商标理论中居于核心地位,解决商标侵权法律问题首要解决商标权的界定问题。界定商标权主要涉及在商标权的内容、主体和客体等三个方面存在的问题。商标权的内容在不同的学说观点之下有分歧,应包括支配权与禁止权;商标权主体称谓混乱,适用范围狭窄,应指所有的商标权利人;商标权的客体在主流观点与抽象概括权利观下有差异,一般指注册商标和未注册驰名商标。第三部分,讨论混淆型商标侵权行为认定中的法律问题。首先讨论混淆型侵权行为中“商标使用”认定中的问题;其次讨论混淆型侵权行为中“商品、服务相同或类似”认定中的问题;最后讨论“反向混淆侵权行为”认定中的问题。侵权行为认定问题的探讨为混淆型商标侵权确认提供理论支撑。第四部分,讨论混淆型商标侵权损害赔偿额确定问题。分为两个部分,一是分析混淆型商标侵权损害赔偿额确定中存在的问题,二是针对前述问题予以应对,从而完善商标侵权损害赔偿额的确定。
[Abstract]:Trademark right is an important part of intellectual property, which has very important value in enterprise property and is the focus of economic concern. Although the protection of trademark rights is clearly stipulated by law, the existing regulations are not enough to adjust the real tort in social and economic life. Whether legislative provisions or judicial judgment, the protection of trademark rights, the prevention and combating of trademark infringement must be based on the existence and determination of trademark rights, no trademark infringement. Trademark infringement should be confirmed under the premise of trademark right determination, and remedies should be obtained through legal ways and means. Compensation for damages is one of the remedies for property infringement. The paper is divided into five parts, except the conclusion, four parts are as follows: the first part briefly introduces the significance and background of the research on the confusion trademark infringement, the literature basis of the study, the contents and ideas of the research, and the research innovation. To make preparations for the development of the research on the problem of confusion trademark infringement. The second part discusses the problems in the definition of trademark rights. The theory of trademark right occupies the core position in trademark theory, solving the legal problem of trademark infringement is the most important solution to the problem of the definition of trademark right. The definition of trademark right mainly involves three problems in the content, subject and object of trademark right. The content of trademark right is different from different theories, it should include the right of control and the right of prohibition, the title of the subject of trademark right is confused, the scope of application is narrow, and the content of trademark right should refer to all the owners of trademark right. The object of trademark right is different from that of abstract summarization of rights, generally referring to registered trademark and unregistered well-known trademark. The third part discusses the legal problems in the identification of confused trademark infringement. This paper first discusses the problems in the identification of "trademark use" in the confusion tort; secondly, discusses the problems in the identification of "goods, services or similar" in the confusion tort; finally, discusses the problems in the identification of "reverse confusion tort". The discussion on the identification of tort provides theoretical support for the confirmation of confused trademark infringement. The fourth part, discusses the confusion trademark infringement compensation determination problem. It is divided into two parts: one is to analyze the problems existing in the determination of the compensation for the confusion trademark infringement damages, the other is to deal with the above problems, so as to perfect the determination of the compensation for trademark infringement damages.
【学位授予单位】：四川师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：D923.43
本文编号：2260007
[Abstract]:Trademark right is an important part of intellectual property, which has very important value in enterprise property and is the focus of economic concern. Although the protection of trademark rights is clearly stipulated by law, the existing regulations are not enough to adjust the real tort in social and economic life. Whether legislative provisions or judicial judgment, the protection of trademark rights, the prevention and combating of trademark infringement must be based on the existence and determination of trademark rights, no trademark infringement. Trademark infringement should be confirmed under the premise of trademark right determination, and remedies should be obtained through legal ways and means. Compensation for damages is one of the remedies for property infringement. The paper is divided into five parts, except the conclusion, four parts are as follows: the first part briefly introduces the significance and background of the research on the confusion trademark infringement, the literature basis of the study, the contents and ideas of the research, and the research innovation. To make preparations for the development of the research on the problem of confusion trademark infringement. The second part discusses the problems in the definition of trademark rights. The theory of trademark right occupies the core position in trademark theory, solving the legal problem of trademark infringement is the most important solution to the problem of the definition of trademark right. The definition of trademark right mainly involves three problems in the content, subject and object of trademark right. The content of trademark right is different from different theories, it should include the right of control and the right of prohibition, the title of the subject of trademark right is confused, the scope of application is narrow, and the content of trademark right should refer to all the owners of trademark right. The object of trademark right is different from that of abstract summarization of rights, generally referring to registered trademark and unregistered well-known trademark. The third part discusses the legal problems in the identification of confused trademark infringement. This paper first discusses the problems in the identification of "trademark use" in the confusion tort; secondly, discusses the problems in the identification of "goods, services or similar" in the confusion tort; finally, discusses the problems in the identification of "reverse confusion tort". The discussion on the identification of tort provides theoretical support for the confirmation of confused trademark infringement. The fourth part, discusses the confusion trademark infringement compensation determination problem. It is divided into two parts: one is to analyze the problems existing in the determination of the compensation for the confusion trademark infringement damages, the other is to deal with the above problems, so as to perfect the determination of the compensation for trademark infringement damages.
【学位授予单位】：四川师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：D923.43
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