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出口企业应对人民币升值的策略研究

发布时间:2018-10-08 09:30
【摘要】:外贸是我国经济蓬勃发展的重要助推动力。近年来,全球经济受金融危机影响,长期处于下行期,而我国的经济发展却抵住压力,,保持平稳、健康发展,受到了世界各国的关注。再加上,我国加快推进汇改进程,原先人民币单一盯住美元的货币政策被废除,从05年起开始实施“以市场供求为基础、参考一篮子货币进行调节、有管理的浮动汇率制度”,在各方关注与压力下,人民币汇率节节攀升,且有持续上升的趋势。在不断攀升的升值压力下,我国外贸,特别是出口企业,出口总额虽然增加了,但同时生产成本也在上升,利润空间被压缩,同时还要经受进口国反倾销、反垄断、关税措施等贸易壁垒的制约,我国出口企业的生存状况实则举步维艰,愈发艰难。 过往的研究结果及文献中以模型结果来说明汇率波动对进出口价格、国内物价影响的研究较多,而关于外贸企业在升值压力下的对策研究,则较为集中在中小外贸企业融资难这一问题上。本文通过对汇率及汇率波动理论的研究,了解汇率波动对价格的传导过程,进而深入分析汇率波动对出口价格及出口企业的影响这一条连续的线索,在研究汇率波动影响机制的前提下,引出对出口企业的影响分析,并在对比研究的基础上,分门别类地提出了有针对性的建议。同时,本文跨领域结合了企业战略管理的理论,运用“五力模型”及“价值链”理论模型为基础,根据出口企业的经营环境及经营特点,着重分析了出口企业在外部经营环境以及内部经营活动过程中所承受的汇率波动风险。在总结了出口企业所面临的汇率波动带来的影响后,考虑到我国人民币汇率升值的现状,在建言献策部分将研究范围限制在人民币升值条件下,有针对性地为各类出口企业在贸易融资工具、金融衍生品以及企业战略手段的选择上提出了建议。
[Abstract]:The foreign trade is our country economy vigorous development important boost power. In recent years, the global economy has been affected by the financial crisis for a long time in the downward period, but the economic development of our country has withstood the pressure, maintained the steady and healthy development, has received the attention of the countries all over the world. In addition, China has accelerated the process of promoting the exchange rate reform, and the original monetary policy of single peg to the US dollar has been abolished. Since 2005, it has implemented a "managed floating exchange rate system based on market supply and demand, with reference to a basket of currencies." Under the pressure of concern and pressure, the RMB exchange rate has been rising, and there is a rising trend. Under the rising pressure of appreciation, although the total export volume of China's foreign trade, especially the export enterprises, has increased, but at the same time, the production costs are also rising, the profit margins are being compressed, and the importing countries are also subject to anti-dumping and anti-monopoly. With the restriction of tariff measures and other trade barriers, the living conditions of Chinese export enterprises are more and more difficult. The past research results and the model results in the literature show that there are more studies on the effects of exchange rate fluctuations on import and export prices and domestic prices. However, the countermeasures of foreign trade enterprises under the pressure of appreciation are studied. More concentrated in the financing of small and medium foreign trade enterprises on this issue. Through the study of exchange rate and exchange rate fluctuation theory, this paper understands the transmission process of exchange rate fluctuation to price, and then analyzes the influence of exchange rate fluctuation on export price and export enterprise, which is a continuous clue. On the premise of studying the influence mechanism of exchange rate fluctuation, this paper draws out the analysis of the impact on export enterprises, and on the basis of comparative study, puts forward some specific suggestions. At the same time, this paper combines the theory of enterprise strategic management with the theory of "five forces model" and "value chain", according to the management environment and characteristics of export enterprises. The foreign exchange rate fluctuation risk of export enterprises in the process of external operation and internal operation is analyzed emphatically. After summing up the impact of the exchange rate fluctuation faced by export enterprises, considering the current situation of RMB exchange rate appreciation in China, the author limits the research scope to the condition of RMB appreciation in the advice part. Some suggestions on trade financing instruments, financial derivatives and strategic means of enterprises are put forward.
【学位授予单位】:上海外国语大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F832.6;F752.62

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