YH公司供应链物流业务模式研究

发布时间：2018-03-26 22:37

本文选题：供应链物流　切入点：YH公司　出处：《大连理工大学》2014年硕士论文

【摘要】：供应链物流是现代物流发展的重要标志,是物流专业化和现代化的重要表现形式,其发展能够给供应链企业带来增值价值和客户服务效率的提升。YH公司是传统的物流服务企业,在过去的发展中凭借“专注、专业、创新”以及为客户提供优质服务的理念,构建了遍布全国的物流服务网络。但随着企业供应链竞争的加剧、经营成本上升,公司的收益性、安全性、成长性和流动性等经营指标出现了明显的下降,对YH公司的竞争力形成影响。而传统的仓储、运输服务获取的利润空间将越来越薄。因此,发展供应链物流业务模式是YH公司亟待解决的关键和现实问题。研究依据物流管理和供应链管理等相关理论与实践应用,从YH公司现有物流业务中存在的问题分析入手,提出适合YH公司供应链物流业务发展的措施,包括构建供应链物流业务模式、整合基于供应链物流业务服务的信息管理系统以及提高物流管理人才队伍素质的实施措施和具体方案。并且,通过在客户服务中的应用,进一步完善了YH公司供应链物流业务的发展策略,以及总结出为确保方案有效实施应采取的保障措施。研究的特色之处在于：YH公司供应链物流业务模式的设计方案,以客户需求为中心,通过资源优化整合,将“为客户提供原材料或产品采购、产品销售及售后服务”的增值服务整合到供应链物流业务模式中,形成具有自身特色的一体化、一站式物流服务以及物流金融等多渠道增值服务的综合模式,从而最大程度地满足客户的多元化需求,增加公司业务收益,实现自身利益与客户利益的双赢。研究的价值,一方面是为YH公司的业务发展设计了新的供应链物流模式,提升了公司的盈利能力和业务服务水平,改善了公司的经营状况,提高公司核心竞争力；另一方面,为同业发展现代物流提供了参考和借鉴。
[Abstract]:Supply chain logistics is an important symbol of modern logistics development and an important manifestation of logistics specialization and modernization. Its development can bring value-added value and customer service efficiency to supply chain enterprises. YH company is a traditional logistics service enterprise. In the past, with the concept of "focus, professionalism, innovation" and providing high quality service to customers, the logistics service network has been built all over the country. Security, growth, liquidity and other business indicators have been significantly reduced, affecting the competitiveness of YH. Traditional warehousing, transportation services will gain less and less profit space. Therefore, The development of supply chain logistics business model is the key and practical problem to be solved urgently by YH Company. Based on the theory and practice of logistics management and supply chain management, this paper analyzes the problems existing in YH company's current logistics business, and puts forward some measures suitable for YH company's supply chain logistics business development. Including construction of supply chain logistics business model, integration of information management system based on supply chain logistics service and implementation measures and specific schemes to improve the quality of logistics management personnel, and through the application in customer service, The development strategy of supply chain logistics business of YH Company is further improved and the safeguard measures taken to ensure the effective implementation of the scheme are summarized. The characteristic of the research lies in the design scheme of the supply chain logistics business model of the: YH Company, which takes the customer demand as the center and optimizes the integration of resources to "supply the customer with raw material or product purchase." The value-added services of product sales and after-sales service are integrated into the logistics business model of supply chain and form a comprehensive model of multi-channel value-added services such as one-stop logistics service, logistics finance and so on. Thus to meet the diversified needs of customers to the greatest extent, to increase the company's business income, to achieve a win-win situation between their own interests and customers' interests. On the one hand, it designs a new supply chain logistics model for the business development of YH Company, which improves the profitability and service level of the company, improves the company's operating situation, and enhances the core competitiveness of the company, on the other hand, For the development of modern logistics industry to provide a reference and reference.
【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F274;F259.23

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