大连市滨海旅游竞争力影响因素的研究
发布时间：2018-08-22 12:55
【摘要】：大连市十四届人大四次会议上制定了“十二五”大连旅游发展目标和前景——打造蓝色旅游经济圈,建设世界滨海旅游名城。大连拥有丰富的滨海旅游资源,但其滨海旅游发展还属于成长期,竞争力有待提高,对影响滨海旅游竞争因素的研究可以为大连市滨海旅游竞争力的提升提出有意义的建议和意见。因此,本论文在通过定量和定性的分析基础上,对大连滨海旅游竞争力影响因素进行的系统性研究具有学术上面的价值和可被实际借鉴的应用价值。 所谓滨海旅游竞争力,是指滨海城市依靠发展和滨海旅游活动相关的海上、海岛、海岸周边娱乐、游憩、探访、会展等各种旅游形式,能够为目标旅游者提供满足其对滨海旅游体验的需求而表现出的一种能力和持续不断的发展潜力,是区别于其他滨海旅游城市而形成的一种能力。 论文首先对研究背景、研究目的和意义、研究内容与思路、研究方法进行阐述,为论文的研究设定了一个良好的研究方向;通过对滨海旅游和滨海旅游竞争力的有关文献的学习、归纳和分析后,界定了滨海旅游竞争力的概念;并在对几个著名的竞争力模型的分析和大连市滨海旅游的特有分析基础上,提炼和归纳了28个影响因素;通过问卷调查的形式对这28个影响因素进行数据的收集;运用SPSS.13.0统计分析软件对数据进行统计分析,有效性检验并最终通过因子分析提取7个公因子,将28个因素降幂为7大因素;最后根据统计分析的结果提出了提升大连市滨海旅游竞争力的富有可行性的对策。
[Abstract]:At the fourth session of the 14th session of Dalian Municipal people's Congress, Dalian's tourism development goals and prospects were formulated for the 12th Five-Year Plan-to create a blue tourism economic circle and to build a famous coastal tourism city in the world. Dalian has abundant coastal tourism resources, but its coastal tourism development still belongs to the growing period, and its competitiveness needs to be improved. The study on the factors affecting the competition of coastal tourism can provide meaningful suggestions and suggestions for the promotion of competitiveness of coastal tourism in Dalian. Therefore, on the basis of quantitative and qualitative analysis, the systematic research on the influencing factors of Dalian coastal tourism competitiveness has academic value and practical application value. The so-called coastal tourism competitiveness means that coastal cities rely on the development of coastal tourism activities related to the sea, islands, coastal areas around entertainment, recreation, visits, exhibitions and other forms of tourism, It is a kind of ability which can provide the target tourists with the ability to meet the needs of the coastal tourism experience and the continuous development potential, which is different from other coastal tourist cities. First of all, the research background, research purpose and significance, research contents and ideas, research methods are described, which sets a good research direction for the research. Through the study of coastal tourism and coastal tourism competitiveness literature, summarized and analyzed, defined the concept of coastal tourism competitiveness; Based on the analysis of several famous competitiveness models and the special analysis of coastal tourism in Dalian, 28 influencing factors are abstracted and summarized, and the data of these 28 influencing factors are collected by questionnaire. The SPSS.13.0 software was used to analyze the data. The validity of the data was tested and 7 common factors were extracted by factor analysis, and 28 factors were reduced to 7 factors. Finally, according to the results of statistical analysis, the paper puts forward some feasible countermeasures to enhance the competitiveness of coastal tourism in Dalian.
【学位授予单位】：辽宁大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：F592.7
本文编号：2197159
[Abstract]:At the fourth session of the 14th session of Dalian Municipal people's Congress, Dalian's tourism development goals and prospects were formulated for the 12th Five-Year Plan-to create a blue tourism economic circle and to build a famous coastal tourism city in the world. Dalian has abundant coastal tourism resources, but its coastal tourism development still belongs to the growing period, and its competitiveness needs to be improved. The study on the factors affecting the competition of coastal tourism can provide meaningful suggestions and suggestions for the promotion of competitiveness of coastal tourism in Dalian. Therefore, on the basis of quantitative and qualitative analysis, the systematic research on the influencing factors of Dalian coastal tourism competitiveness has academic value and practical application value. The so-called coastal tourism competitiveness means that coastal cities rely on the development of coastal tourism activities related to the sea, islands, coastal areas around entertainment, recreation, visits, exhibitions and other forms of tourism, It is a kind of ability which can provide the target tourists with the ability to meet the needs of the coastal tourism experience and the continuous development potential, which is different from other coastal tourist cities. First of all, the research background, research purpose and significance, research contents and ideas, research methods are described, which sets a good research direction for the research. Through the study of coastal tourism and coastal tourism competitiveness literature, summarized and analyzed, defined the concept of coastal tourism competitiveness; Based on the analysis of several famous competitiveness models and the special analysis of coastal tourism in Dalian, 28 influencing factors are abstracted and summarized, and the data of these 28 influencing factors are collected by questionnaire. The SPSS.13.0 software was used to analyze the data. The validity of the data was tested and 7 common factors were extracted by factor analysis, and 28 factors were reduced to 7 factors. Finally, according to the results of statistical analysis, the paper puts forward some feasible countermeasures to enhance the competitiveness of coastal tourism in Dalian.
【学位授予单位】：辽宁大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：F592.7
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