效果逻辑对创业绩效的影响研究

发布时间：2018-03-16 08:56

本文选题：效果逻辑　切入点：创业资源　出处：《合肥工业大学》2017年硕士论文　论文类型：学位论文

【摘要】：20世纪90年代以来,互联网信息技术的发展,使得环境不确定性增加,新企业的创立面临着不清晰的目标和不成熟的市场。在这种情境下,传统的管理决策理论不能很好的发挥作用。无论是创业实践活动,还是管理学理论,都需要新的决策理论给予指导。在此背景下,Sarasvathy教授基于西蒙的决策理论,结合创业型经济发展的现状,打破传统经济学和管理学的一些假设,提出了更适用于创业情境的,能为创业者解决实际创业过程所面临的问题的效果逻辑决策理论。本文在对效果逻辑理论相关文献的总结和回顾基础上,构建了效果逻辑影响创业绩效以及加入创业资源稀缺性调节变量的理论模型,运用中国创业动态跟踪调查项目(CPSED),选取前两轮调查的202名创业者样本数据,通过因子分析、相关性分析、回归分析,得出以下结论:效果逻辑既有手段对创业绩效有一定的促进作用,但是创业资源稀缺性的调节作用不显著;效果逻辑可承受损失对创业绩效的促进作用不显著,但是创业资源稀缺性的调节作用比较显著;效果逻辑战略联盟对创业绩效的提升作用显著,但是创业资源稀缺性的调节作用不显著;效果逻辑利用权变对创业绩效的提升作用不显著,创业资源稀缺性的调节作用不显著。本文研究结论对效果逻辑理论和创业实践有着重要的意义。理论研究方面,本研究丰富了效果逻辑后置因素的研究,深化了创业资源通过战略行为影响绩效的研究。另外,本研究证明了在中国创业情境下,效果逻辑对创业绩效的影响,以及创业资源稀缺性对其机制的一定的调节作用。创业实践方面,本研究为创业者、政府银行等资源拥有者提供了有针对性的指导和建议。
[Abstract]:Since 1990s, with the development of Internet information technology, environmental uncertainty has increased, and new enterprises are facing unclear goals and immature markets. Traditional management decision theory can not play a good role. Both entrepreneurial practice and management theory need guidance from new decision theory. In this context, Professor Sarasvathy based on Simon's decision theory. Combining with the current situation of entrepreneurial economy development, breaking some assumptions of traditional economics and management, this paper puts forward a more suitable situation for entrepreneurship. The theory of effect logic decision which can solve the problems faced by entrepreneurs in the process of starting a business. This paper summarizes and reviews the relevant literature on the theory of effect logic. In this paper, a theoretical model of effect logic influencing entrepreneurial performance and adding entrepreneurial resource scarcity adjustment variables is constructed. Using CPSEDX, a dynamic tracking survey project of Chinese entrepreneurship, 202 entrepreneurs from the first two rounds of the survey are selected, and the data are analyzed by factor analysis. By correlation analysis and regression analysis, the following conclusions are drawn: the effect logic has a certain promoting effect on entrepreneurial performance, but the regulatory effect of entrepreneurial resource scarcity is not significant; The effect logic can bear the loss to the entrepreneurial performance promotion function is not remarkable, but the entrepreneurial resource scarcity adjusts the function to be quite remarkable, the effect logic strategy alliance to the entrepreneurial performance enhancement function is remarkable, However, the regulatory effect of scarcity of entrepreneurial resources is not significant, and the effect of logic contingency on entrepreneurial performance is not significant. The effect of scarcity of entrepreneurial resources is not significant. The conclusion of this paper is of great significance to the theory of effect logic and the practice of entrepreneurship. In theory, this study enriches the study of post-factors of effect logic. In addition, this study proves the effect of effect logic on entrepreneurial performance in the context of Chinese entrepreneurship. In the aspect of entrepreneurial practice, this study provides targeted guidance and advice for entrepreneurs, government banks and other resource owners.
【学位授予单位】：合肥工业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F279.2

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