基于平衡计分卡的M银行绩效管理研究

发布时间：2018-05-05 22:29

本文选题：商业银行 + 绩效管理　；参考：《南昌大学》2017年硕士论文

【摘要】：商业银行在现代经济市场中,始终扮演着举足轻重的作用,是整个国民经济的运行中枢。在实际业务经营管理过程中,商业银行既有一般市场主体的普遍特征,同时又有其经营管理的特殊性。为此,对商业银行的绩效管理模式进行分析探讨,将有助于增强商业银行的竞争力,并带动整个国民经济转型升级。平衡计分卡作为一种战略性的绩效管理方法,有助于将商业银行的整体战略目标分解传导,从而实现商业银行主观与客观、长期与短期、财务与非财务、结构与动因的平衡,并最终促使商业银行战略目标落地,帮助商业银行快速发展。本文结合作者自身工作实际,从M银行的实际情况出发,以平衡计分卡为视角,分别从四个维度,即财务、客户、内部流程、学习成长等方面对M银行绩效的影响因素进行全面的分析,帮助银行明确认识自身的优劣势,及时发现问题,提出具体的绩效管理方法和方案。论文结合绩效管理的核心理念和相关理论,比较平衡计分卡与传统绩效管理方法的利弊,并以此引入平衡计分卡对M银行绩效进行管理。同时,分别从宏观和微观两个角度,对M银行当前绩效管理的实际情况进行分析和研究。并通过M银行引进平衡计分卡(简称BSC),绘制出平衡计分卡战略地图,设计出M银行平衡计分卡的指标设计、权重分布以及保障实施,构建了一套较为完善有效的绩效管理方案,从而增强了平衡计分卡的可操作性和科学性,提升企业的整体绩效管理水平,实现了理论联系实际。同时,为其他商业银行建立和完善绩效管理制度提供了较为详细的参考。
[Abstract]:Commercial banks always play an important role in the modern economic market and are the operation center of the whole national economy. In the process of actual business management, commercial banks not only have the general characteristics of the general market subject, but also have the particularity of their management. Therefore, the analysis and discussion of the performance management mode of commercial banks will help to enhance the competitiveness of commercial banks and promote the transformation and upgrading of the whole national economy. As a strategic performance management method, the balanced Scorecard is helpful to break down and transmit the overall strategic objectives of commercial banks, thus achieving the balance between subjective and objective, long-term and short-term, financial and non-financial, structure and motivation of commercial banks. And finally to promote the strategic objectives of commercial banks landing, to help the rapid development of commercial banks. Based on the author's own work and the actual situation of M Bank, this paper takes the balanced Scorecard as the angle of view, respectively from four dimensions, that is, financial, customer, internal process. In the aspects of learning and growth, this paper makes a comprehensive analysis of the influencing factors of M bank's performance, helps the bank to clearly understand its own advantages and disadvantages, finds out the problems in time, and puts forward the concrete performance management methods and schemes. This paper compares the advantages and disadvantages between the balanced Scorecard and the traditional performance management method, and introduces the balanced Scorecard to manage the performance of M Bank. At the same time, this paper analyzes and studies the actual situation of M Bank's performance management from macro and micro perspectives. Through the introduction of balanced Scorecard (BSCC) by M Bank, the strategic map of balanced Scorecard is drawn, and the index design, weight distribution and guarantee implementation of balanced Scorecard in M Bank are designed, and a set of perfect and effective performance management scheme is constructed. It enhances the maneuverability and scientificalness of the balanced scorecard, promotes the whole performance management level of the enterprise, and realizes the connection between theory and practice. At the same time, for other commercial banks to establish and improve the performance management system to provide a more detailed reference.
【学位授予单位】：南昌大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F832.33

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