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渝东南地区旅游扶贫与绩效研究

发布时间:2019-03-25 12:31
【摘要】:我国贫困问题由来已久,贫困与扶贫也是国家和民众历来关注的重点。贫困地区经济基础薄弱、生态环境脆弱、贫困程度深、贫困覆盖面广,在此背景下,选择一种行之有效的扶贫方式显得尤为重要。而旅游业作为新兴产业,具有发展潜力大、发展速度快、发展前景好等特点,旅游扶贫作为一种“造血式”扶贫方式,对贫困地区经济社会发展及贫困人口脱贫作用显著。随着国家扶贫攻坚主战场“重点在中西部,难点在集中连片特困地区”口号的提出及2011年国务院正式批复的《武陵山区区域发展与扶贫攻坚规划(2011—2020年)》,广大西部贫困地区迎来了新的发展机遇。本文以今后十年我国重点扶贫攻坚主战场的重庆渝东南武陵山片区为研究对象,以旅游乘数理论、社区参与理论、利益相关者理论及可持续发展理论为研究依据,以贫困人口参与为切入点,通过文献整理、发放调查问卷、个案剖析及定量分析等方法,采用调查问卷的方式,对该地区居民参与旅游业的情况及对旅游扶贫的认知态度进行调查统计。为进一步研究旅游扶贫效果,采用层次分析法,分别从长、短期入手构建目标层、5个准则、18个要素指标对渝东南地区旅游扶贫绩效进行评价,研究结果表明:(1)该地区近些年来旅游扶贫绩效总体呈上升趋势,说明旅游扶贫工作是有成效的。(2)渝东南六区县旅游扶贫发展分层明显,尤其是秀山县旅游扶贫绩效偏低,旅游扶贫力度不够。(3)当地基础设施、旅游业从业人员受教育等问题突出。研究结论主要包括以下3个方面:(1)旅游业发展潜力巨大,实施旅游扶贫是实现地区脱贫的有效途径;(2)政府支持当地旅游业以生态旅游、农家乐、节庆旅游等形式开展,旅游扶贫效果明显,但农民自发与政府支持下的旅游业发展差异明显。(3)调查过程中发现,农民自身素质与参与度对旅游扶贫的影响较大,且是否参与到旅游及其相关产业对于旅游扶贫带来的效应感受有所不同。为促进渝东南地区旅游扶贫进一步发展,需突出政府主导作用,加强政府间的联动与互动;以贫困居民受益为落脚点,提高居民参与度;利用现代营销模式做好宣传,加快地区重点项目建设;完善旅游基础设施,创新旅游路线;加强旅游扶贫开发资金保障,建立人才培养与引进机制;保护民俗文化与生态环境,促进区域可持续发展。
[Abstract]:China's poverty problem has a long history, poverty and poverty have always been the focus of attention of the country and the people. The economic base of poor areas is weak, the ecological environment is fragile, the degree of poverty is deep, and the coverage of poverty is wide. Under this background, it is very important to choose an effective way to help the poor. Tourism, as a new industry, has the characteristics of great development potential, fast development speed and good development prospect. As a kind of "blood-making" poverty alleviation mode, tourism poverty alleviation plays a significant role in the economic and social development of poverty-stricken areas and the poverty alleviation of the poor population. With the introduction of the slogan "focus on the central and western regions and the difficulty lies in the focus on areas with special hardship", and the "Plan for Regional Development and Poverty Alleviation in Wuling Mountain region (2011-2020)" formally approved by the State Council in 2011, The vast number of poor western regions have ushered in new opportunities for development. Based on the tourism multiplier theory, community participation theory, stakeholder theory and sustainable development theory, this paper focuses on Wulingshan District, which is the main battlefield of poverty alleviation in China in the next ten years, and takes the tourism multiplier theory, the community participation theory, the stakeholder theory and the sustainable development theory as the research basis. Taking the participation of the poor population as the starting point, by means of literature collation, distribution of questionnaires, case analysis and quantitative analysis, the method of questionnaire is adopted. A survey was conducted on the residents' participation in tourism and the cognition and attitude towards poverty alleviation in tourism. In order to further study the effect of tourism poverty alleviation, the analytic hierarchy process (AHP) is used to evaluate the performance of tourism poverty alleviation in southeast Chongqing by using the analytic hierarchy process (AHP) to construct the target layer, 5 criteria and 18 key factors respectively from the long-term and short-term. The results show that: (1) in recent years, the tourism poverty alleviation performance in this area shows an upward trend, indicating that the tourism poverty alleviation work is effective. (2) the development stratification of tourism poverty alleviation in six districts and counties of southeast Chongqing is obvious. Especially Xiushan County tourism poverty alleviation performance is low, tourism poverty alleviation efforts are not enough. (3) Local infrastructure, tourism workers education and other outstanding problems. The research conclusions mainly include the following three aspects: (1) the tourism development potential is huge, the implementation of tourism poverty alleviation is an effective way to achieve regional poverty alleviation; (2) the government supports the development of local tourism in the form of eco-tourism, peasant-house tourism, festival tourism and so on. The poverty alleviation effect of tourism is obvious, but the difference between farmers' spontaneous and government-supported tourism development is obvious. (3) during the survey, it was found that. Farmers' self-quality and participation have a great influence on tourism poverty alleviation, and whether they participate in tourism and its related industries have different effects on tourism poverty alleviation. In order to promote the further development of tourism poverty alleviation in southeast Chongqing, it is necessary to highlight the leading role of the government, strengthen the linkage and interaction among the governments, take the benefit of the poor residents as the foothold, and improve the residents' participation. Make good use of the modern marketing mode to do propaganda, speed up the construction of regional key projects, perfect the tourism infrastructure, innovate the tourism route, strengthen the guarantee of funds for poverty alleviation and development of tourism, establish the mechanism of talent training and introduction; Protect folk culture and ecological environment, promote regional sustainable development.
【学位授予单位】:重庆工商大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:F323.8;F592.7

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