我国民营物流企业发展对策研究
发布时间：2018-10-31 13:11
【摘要】：分析我国民营物流企业所面临的机遇和挑战,提出差异化战略是我国民营物流企业发展的必然选择,指出民营物流企业在实施差异化战略时,应重点在增值服务和服务细节上差异化、服务意识及能力上差异化、客户关系管理上差异化,相应的配套措施是加强企业内部管理,走战略联盟和信息化之路。
[Abstract]:This paper analyzes the opportunities and challenges faced by the private logistics enterprises in China, puts forward that the differentiation strategy is the inevitable choice for the development of the private logistics enterprises in China, and points out that when the private logistics enterprises implement the differentiation strategy, The emphasis should be placed on the differentiation of value-added services and service details, service consciousness and ability, and customer relationship management. The corresponding supporting measures are to strengthen the internal management of enterprises and take the road of strategic alliance and informatization.
【作者单位】： 合肥工业大学预测与发展研究所 合肥工业大学预测与发展研究所 合肥工业大学预测与发展研究所 合肥工业大学预测与发展研究所
【分类号】：F259.23
[Abstract]:This paper analyzes the opportunities and challenges faced by the private logistics enterprises in China, puts forward that the differentiation strategy is the inevitable choice for the development of the private logistics enterprises in China, and points out that when the private logistics enterprises implement the differentiation strategy, The emphasis should be placed on the differentiation of value-added services and service details, service consciousness and ability, and customer relationship management. The corresponding supporting measures are to strengthen the internal management of enterprises and take the road of strategic alliance and informatization.
【作者单位】： 合肥工业大学预测与发展研究所 合肥工业大学预测与发展研究所 合肥工业大学预测与发展研究所 合肥工业大学预测与发展研究所
【分类号】：F259.23
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