制造旅游迷思:关于湘西凤凰古城的个案分析

发布时间：2018-06-13 10:04

本文选题：迷思 + 旅游　；参考：《旅游学刊》2017年09期

【摘要】：文章采取定性研究方法,借助访谈法搜集一手资料,运用扎根理论对资料进行分析,在田野调查中发现,个案地——湘西凤凰古城具有三类迷思,包括本真性迷思、边城迷思和浪漫的迷思。旅游地的迷思制造是对旅游地的社会建构,旅游地的迷思建构中存在着社会互动的过程。旅游迷思的生产者包括政府、企业、文学作品、媒体、居民和游客。其中,原本作为迷思消费方的旅游者也在无形中参与了迷思的制造,各方都有自己的话语,制造了各个迷思。随后分析了迷思制造中的两种逻辑:工具理性和价值理性,并梳理了迷思制造的演变过程。最后,迷思制造的各方力量可以归纳为权力、资本和社会三个方面,凤凰的地方权力和资本共谋了凤凰的迷思,二者的关系形态是地方法团主义。同时,社会这一方也在无形中参与了迷思的共谋,权力、资本和社会三方共谋了凤凰的三个迷思,以话语为武器共同捍卫着凤凰的迷思。
[Abstract]:This article adopts the qualitative research method, collects the primary data with the aid of the interview method, analyzes the data with the root theory, finds in the field investigation, the case-Xiangxi Phoenix ancient city has three kinds of myths, including the true nature myth, Borderland myth and romantic myth. The myth of tourist destination is the social construction of tourist destination, and the process of social interaction exists in the myth construction of tourist destination. The producers of tourism myths include government, business, literature, media, residents and tourists. Among them, the tourists, who used to be the consumers of myth, also participated in the manufacture of the myth, and each side had their own words and created each myth. Then it analyzes two kinds of logic in myth manufacturing: instrumental rationality and value rationality, and combs the evolution process of myth manufacturing. Finally, the power of each side can be summed up into three aspects: power, capital and society. The local power and capital of Phoenix conspire to conspire with Phoenix's myth. At the same time, the society participated in the conspiracy of myth, power, capital and society conspired with the three myths of Phoenix, and defended the myth of Phoenix with words as its weapon.
【作者单位】：湖南师范大学旅游学院;
【基金】：国家社会科学基金项目“历史文化遗产旅游地的‘迷思’与‘活化’研究”(16CGL029)资助~~
【分类号】：F592.7

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