航空运输与旅游的关系研究—尼泊尔的案例分析
发布时间：2021-01-02 16:56
限制尼泊尔经济发展既有高人口密度、低工业产出、有限的自然资源、复杂的地形、地缘政治危机等因素,也有以极低教育水平和卫生水平为特征的疲软的人力资本基础方面的原因,同时也受到诸如公共管理能力差、独裁政权和公共干预历史悠久等因素的影响。人口的迅速增长进一步复杂化了人们的福利服务的改善。在这种恶劣的国民经济形势下,旅游业在经济增长中扮演着重要的角色,起到了繁荣经济和减少贫困的重要作用。与此同时,复杂的地形对旅游业的可持续发展提出了严重的挑战,因为在这一偏远而难以到达但又蕴藏巨大增长潜力的山区,空运是唯一的较便捷的交通方式。这些现实启发我思考和研究航空运输和旅游业之间可能存在的关系。此外,考虑到这一领域与诸多的商业或其他方面因素有关联,因此不能孤立地描述旅游业。此外,受到上海东华大学管理学院院长顾青梁教授的启发,我开始深化我的研究,也借此支持有关尼泊尔旅游局在中国的市场策略的论文。案例研究法已被公认为是一种强大有效的首选方法。它有助于描绘一个不同一般但更加清楚实际情景,而且可以对已存在问题的根源做更深层次的透视。带有尼泊尔国旗的尼泊尔航空由于在国际上缺乏潜在客源地乘坐的入境航班,以及在2011年...
【文章来源】：东华大学上海市 211工程院校 教育部直属院校
【文章页数】：122 页
【学位级别】：硕士
【文章目录】：
摘要
ABSTRACT
Contents
CHAPTER 1 INTRODUCTION
1.1 Background
1.1.1 Brief sketch of the present economic situation of Nepal
1.1.2 Contribution of tourism
1.1.3 Importance of air transport
1.2 Statement of the problem
1.3 Research aim & objectives
1.4 Method of study
1.5 Constraints & limitations
1.6 Thesis structure
CHAPTER 2 LITERATURE REVIEW
2.1 Demand & growth for air transport
2.1.1 Liberalization of air transport in the World & its impact in Nepal
2.2 Demand and growth for tourism
2.3 Linkages between air transport and tourism
2.4 Factors affecting air transport for tourism
2.4.1 Political instability and terrorism
2.4.2 Economical factors
2.4.3 Others factors affecting Air transport and Tourism
CHAPTER 3 METHODOLOGY
3.1 Research purpose
3.2 Research approach
3.3 Research strategy
3.4 Data collection
3.5 Data analysis
3.6 Quality Standards
3.6.1 Validity and reliability
CHAPTER 4 Analysis of Relationship between Air transport and Tourism
4.1 Research Question 1
4.1.1 Present case of Nepal
4.1.2 Relationship between variables
4.1.3 Final results
4.2 Research Question 2
4.2.1 Political instability and terrorism
4.3 Economic factors
4.3.1 Impact of global financial recession in Nepal
4.3.2 Currency fluctuations
4.3.3 Travel cost
4.3.4 Economic strength of people
4.4 Environmental factor
4.4.1 Seasonality
4.5 Non economic factors
4.5.1 Choice of destinations
4.5.2 Word-of Mouth
4.6 Other Possible factors in Nepalese Context
4.6.1 Factors related to air transport
4.6.2 Factors related to Tourism
CHAPTER 5 COMPARITIVE ANALYSIS OF 2 MAJOR TOURIST DESTINATIONS IN SOUTHASIA
5.1 Infrastructure and Development of the Aviation industry
5.2 Passenger arrivals 2012/2013
5.3 Growth and Economic Development in the Tourism Sector
CHAPTER 6 Consumer behavior and perspective analysis
6.1 Travel Experience and satisfaction survey of International Arrivals
6.2 Interviews and interactions with dignitaries and Officials to understand the current situation
6.3 Travel experience of Inbound Tourists within the Domestic sector
6.4 Results and analysis
CHAPTER 7 Overall interpretation of existing Problems and Indications
7.1 Factors related to air transport
7.2 Factors related to tourism
CHAPTER 8 CONCLUSIONS, RECOMMENDATIONS & LIMITATIONS
8.1 Conclusions
8.2 Limitations and Recommendations
8.2.1 Limitations
8.2.2 Recommendation
References
ACKNOWLEDGEMENTS
Appendix
本文编号：2953294
【文章来源】：东华大学上海市 211工程院校 教育部直属院校
【文章页数】：122 页
【学位级别】：硕士
【文章目录】：
摘要
ABSTRACT
Contents
CHAPTER 1 INTRODUCTION
1.1 Background
1.1.1 Brief sketch of the present economic situation of Nepal
1.1.2 Contribution of tourism
1.1.3 Importance of air transport
1.2 Statement of the problem
1.3 Research aim & objectives
1.4 Method of study
1.5 Constraints & limitations
1.6 Thesis structure
CHAPTER 2 LITERATURE REVIEW
2.1 Demand & growth for air transport
2.1.1 Liberalization of air transport in the World & its impact in Nepal
2.2 Demand and growth for tourism
2.3 Linkages between air transport and tourism
2.4 Factors affecting air transport for tourism
2.4.1 Political instability and terrorism
2.4.2 Economical factors
2.4.3 Others factors affecting Air transport and Tourism
CHAPTER 3 METHODOLOGY
3.1 Research purpose
3.2 Research approach
3.3 Research strategy
3.4 Data collection
3.5 Data analysis
3.6 Quality Standards
3.6.1 Validity and reliability
CHAPTER 4 Analysis of Relationship between Air transport and Tourism
4.1 Research Question 1
4.1.1 Present case of Nepal
4.1.2 Relationship between variables
4.1.3 Final results
4.2 Research Question 2
4.2.1 Political instability and terrorism
4.3 Economic factors
4.3.1 Impact of global financial recession in Nepal
4.3.2 Currency fluctuations
4.3.3 Travel cost
4.3.4 Economic strength of people
4.4 Environmental factor
4.4.1 Seasonality
4.5 Non economic factors
4.5.1 Choice of destinations
4.5.2 Word-of Mouth
4.6 Other Possible factors in Nepalese Context
4.6.1 Factors related to air transport
4.6.2 Factors related to Tourism
CHAPTER 5 COMPARITIVE ANALYSIS OF 2 MAJOR TOURIST DESTINATIONS IN SOUTHASIA
5.1 Infrastructure and Development of the Aviation industry
5.2 Passenger arrivals 2012/2013
5.3 Growth and Economic Development in the Tourism Sector
CHAPTER 6 Consumer behavior and perspective analysis
6.1 Travel Experience and satisfaction survey of International Arrivals
6.2 Interviews and interactions with dignitaries and Officials to understand the current situation
6.3 Travel experience of Inbound Tourists within the Domestic sector
6.4 Results and analysis
CHAPTER 7 Overall interpretation of existing Problems and Indications
7.1 Factors related to air transport
7.2 Factors related to tourism
CHAPTER 8 CONCLUSIONS, RECOMMENDATIONS & LIMITATIONS
8.1 Conclusions
8.2 Limitations and Recommendations
8.2.1 Limitations
8.2.2 Recommendation
References
ACKNOWLEDGEMENTS
Appendix
本文编号：2953294
本文链接：https://www.wllwen.com/guanlilunwen/lvyoujiudianguanlilunwen/2953294.html
