长安汽车集团重组问题研究

发布时间：2017-12-31 17:35

本文关键词：长安汽车集团重组问题研究　出处：《哈尔滨工业大学》2013年硕士论文　论文类型：学位论文

【摘要】：2008年国际金融危机发生之后，我国汽车市场受到很大冲击，增长速度明显下降，国内70多家汽车企业集团当中，前十家汽车企业的销量占据了总销量的85%以上。汽车行业是一个高投入、高技术水平、规模效益行业，，国内众多小型汽车企业没有足够的实力进行汽车核心技术的研发，导致资源浪费严重，反复投入较多。我国汽车产业规模虽然位居世界前列，但产业总体水平与世界先进汽车企业还有很大的差距。为了调整产业结构，优化资源配置，2009年4月，国家发布了汽车产业的振兴规划，首次对汽车产业重组从政策上加以明确，并对市场份额占90%以上的汽车集团的数量和担负重组重任的主要汽车集团进行了明确。重组完成以后，我国会逐步培养出具有国际竞争力的汽车企业集团，以参与国际竞争。本文将通过对2009年长安汽车集团重组事件的认真分析与总结，揭示长安汽车集团在此次重组事件当中，采取的战略和措施的有效性，总结重组过程中存在的问题及不足，对未来几年我国汽车行业出现的重组事件提供借鉴。本文共分为四个部分。第一个部分介绍了选题的背景和意义，并从理论方面阐述了企业重组的动因，以及在企业重组方面的国内外研究现状；第二部分重点介绍了长安汽车集团及参与重组的各企业的主要情况；第三部分对重组前后的状况进行了对比，并从战略规划、重组企业经营管理、政府作用方面揭示了长安汽车集团在此次重组中存在的问题，并获得了一定的启示；第四部分针对此次重组存在的问题提出了一些对策和建议，为今后国内汽车企业的重组提供借鉴。本文主要采取案例分析的方法，借鉴长安汽车集团重组案例对我国汽车行业重组活动进行了分析研究，针对重组中存在的战略规划、决策管理、政府作用进行了较为全面的分析论述，并在此基础上提出了自己的意见和建议，以期为未来我国汽车行业的重组活动提供一些有价值的参考，避免出现类似的问题，影响重组的成效。
[Abstract]:In 2008, after the international financial crisis, the automobile market of our country suffered a great impact, the growth rate obviously decreased, among the domestic more than 70 automobile enterprise groups. The top ten auto companies account for more than 85% of the total sales volume. The auto industry is a high-input, high-tech, scale efficient industry. Many domestic small automobile enterprises do not have enough strength to carry on the research and development of automobile core technology, which leads to serious waste of resources and repeated investment. Although the scale of China's automobile industry ranks among the top in the world. In order to adjust the industrial structure and optimize the allocation of resources, in April 2009, the government issued the plan for the revitalization of automobile industry. For the first time, the policy of auto industry restructuring is clarified, and the number of automobile groups with market share of more than 90% and the major automobile groups that bear the heavy responsibility of restructuring are clarified. After the reorganization is completed. China will gradually cultivate an international competitive automobile enterprise group to participate in international competition. This article will reveal the effectiveness of the strategy and measures adopted by Changan Automobile Group in the reorganization incident in 2009 through the careful analysis and summary of the reorganization incident of Changan Automobile Group. Summarize the problems and shortcomings in the process of restructuring, to provide a reference for the next few years of the reorganization of the automobile industry. This paper is divided into four parts. The first part introduces the background and significance of the topic. And from the theory aspect elaborated the enterprise reorganization the motive, as well as in the enterprise reorganization aspect domestic and foreign research present situation; The second part mainly introduces the main situation of Changan Automobile Group and the enterprises involved in the reorganization. The third part compares the situation before and after the reorganization, and from the strategic planning, reorganization of business management, the role of the government to reveal the existing problems in the reorganization of Changan Automobile Group. And got some enlightenment; In the 4th part, some countermeasures and suggestions are put forward in view of the problems existing in the reorganization, which can be used as a reference for the reorganization of domestic automobile enterprises in the future. This paper mainly adopts the method of case analysis, drawing lessons from the case of Changan Automobile Group reorganization to analyze and study the reorganization activities of China's automobile industry, aiming at the strategic planning and decision-making management in the reorganization. On the basis of this, the author puts forward his own opinions and suggestions in order to provide some valuable reference for the reorganization of China's automobile industry in the future. Avoid similar problems and affect the effectiveness of the reorganization.
【学位授予单位】：哈尔滨工业大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F426.471;F271

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