长虹多媒体产业集团供应商管理研究

发布时间：2018-01-05 23:25

本文关键词：长虹多媒体产业集团供应商管理研究　出处：《电子科技大学》2013年硕士论文　论文类型：学位论文

【摘要】：随着平板电视时代的到来，电视机行业加快了新产品的更新换代步伐，供应商管理优化作为企业价值链上重要的环节，受到了企业管理层的高度重视。长虹多媒体产业集团（CMM集团）提出，要把供应链管理能力作为企业核心竞争力来打造。电视行业的IT化，不仅带来了更加激烈的市场竞争，而且对于生产商的成本控制能力和按时交货能力提出了更高的要求，而近年来，B2B电子商务模式的发展，为供应商管理革命提供了新的机会。本文对长虹多媒体产业集团供应商管理进行研究，以便为企业发展找到新的机会。本文首先分析了平板时代的到来对长虹多媒体产业集团（CMM集团）形成的影响，指出进行有效的采购成本控制和及时的物料交货是衡量长虹多媒体产业集团（CMM集团）供应商管理工作是否具备竞争力的最重要的参考指标，并提出利用电子商务手段对完供应商管理体系实施优化的必要性。其次，在对长虹多媒体产业集团（CMM集团）供应商关系管理系统的研究过程中，本文运用罗兰贝格公司提出的供应商分级分类管理方法，对采购定价模式进行了探讨，提出长虹多媒体产业集团（CMM集团）的供应商分级分类管理方法。第三，利用项目管理中的时间管理方法，探讨控制物料采购到货进度的新方法。针对困扰企业发展的物料到货进度问题进行了分析，并提出应用信息化手段加以优化和克服。最后，，本文在上述分析研究基础上，提出了基于电子商务的供应商管理系统架构和模型，并分别对供应商管理过程中的关键环节—供应商引入，定价模式，供应商评价，订单管理、库存控制分析等进行了系统的分析；根据相关理论，结合长虹多媒体产业集团的实际情况，归纳了适用于长虹多媒体产业集团管理现状的一系列解决方案。本研究对长虹多媒体产业集团（CMM集团）的供应商管理变革具有重要的参考意义。
[Abstract]:With the advent of flat-panel television era, the television industry has accelerated the pace of new products, supplier management optimization as an important link in the enterprise value chain. Changhong Multimedia Industry Group (Changhong Multimedia Industry Group) puts forward that supply chain management ability should be regarded as the core competence of enterprises. The IT of TV industry has not only brought more fierce market competition, but also put forward higher requirements for the cost control ability and on-time delivery ability of manufacturers, and in recent years. The development of B2B e-commerce mode provides a new opportunity for the revolution of supplier management. This paper studies the supplier management of Changhong Multimedia Industry Group in order to find new opportunities for the development of enterprises. This paper first analyzes the impact of the arrival of the flat age on the formation of Changhong Multimedia Industry Group (CMM Group). It is pointed out that effective purchasing cost control and timely delivery of materials are the most important reference indicators to evaluate the competitiveness of supplier management in Changhong Multimedia Industry Group (CMM Group). The necessity of optimizing supplier management system by means of e-commerce is put forward. Secondly, in the process of research on supplier relationship management system of Changhong Multimedia Industry Group (CMM Group), this paper uses the classification management method of suppliers proposed by Roland Berger. This paper discusses the purchasing pricing model, and puts forward the supplier classification management method of Changhong Multimedia Industry Group (CMM Group). Thirdly, using the time management method in the project management, the paper discusses a new method to control the progress of material purchase and arrival, and analyzes the problem of material arrival schedule which puzzles the development of the enterprise. And put forward the application of information technology to optimize and overcome. Finally, on the basis of the above analysis and research, this paper puts forward the framework and model of supplier management system based on electronic commerce, and introduces supplier and pricing model, which is the key link in the process of supplier management. Supplier evaluation, order management, inventory control analysis and other systematic analysis; According to the relevant theory, combined with the actual situation of Changhong multimedia industry group. This paper summarizes a series of solutions applicable to the management of Changhong Multimedia Industry Group. This study has important reference significance for the change of supplier management in Changhong Multimedia Industry Group.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F274;F426.6

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