东北特钢物流发展战略规划研究

发布时间：2018-05-06 19:06

本文选题：物流 + 战略规划　；参考：《燕山大学》2013年硕士论文

【摘要】：全球化经济的日益发展以及现代技术水平的大幅提升，物流的兴起与推广成为当代经济发展的重要构成，世界各国均投入了很大关注与重视。对于特钢产业的物流发展而言，矿产资源的稀缺性成为企业发展的瓶颈(表现为物流周期比较长，物流响应时间较长)，同时，整个企业竞争力的强弱受物流管理好坏的制约，另外国家的十大规划振兴产业中，物流与钢铁产业均划归其中，因此，论文研究特钢产业的物流发展具有现实意义。东北特钢(全称为东北特殊钢集团有限公司)作为整合以后组建起来的集团企业，主要构成单位包括：抚顺特钢集团、大连钢铁集团和北满特钢集团，论文以东北特钢为其研究对象，深入研究了其物流发展的战略规划。首先，本文对所借鉴的供应链管理与战略规划的相关理论做了详细的说明，为本课题的下述研究提供了基础理论支持。其次，通过应用PESTN分析、波特五力分析模型等分析方法完成了论文对象所处宏观、行业以及内部环境的分析，并通过SWOT矩阵得出影响东北特钢发展的各因素间的关系图，明晰东北特钢面临的机遇与挑战、优势与劣势。再次，在上述分析的基础上对东北特钢的物流发展进行战略规划，主要规划内容由信息化发展规划、内部网络结点规划以及业务拓展规划等三部分构成，规划出东北特钢未来三至五年内的物流发展方向。最后，结合其主要研究内容，建议性给出东北特钢物流发展战略规划的实施保障措施。主要包括：加强政策保障措施、信息化开发及电子商务保障措施、技术保障措施、人才保障措施、物流链供应管理保障。总之，通过对东北特钢物流发展战略规划的研究，明晰了其未来发展方向，并对东北特钢的实际运作起到重要的引导作用，，有利于东北特钢的国际化科技型一流特钢企业的成功演进。
[Abstract]:The increasing development of the globalization economy and the rapid improvement of modern technology level, the rise and promotion of logistics have become an important component of the contemporary economic development. All countries of the world have put great attention and attention. For the development of the logistics of the special steel industry, the scarcity of mineral resources is the bottleneck of the development of the enterprises (the comparison of the logistics cycle comparison) Long, the logistics response time is long), at the same time, the strength and weakness of the whole enterprise competitiveness is restricted by the quality of logistics management. In addition, in the ten major planning and revitalizing industry of the country, the logistics and the iron and steel industry are all classified into them. Therefore, the paper studies the logistics development of the special steel industry with realistic meaning.
Northeast Special Steel (known as Northeast Special Steel Group Co., Ltd.) as a group formed after the integration of the group enterprises, the main components include: Fushun special steel group, Dalian iron and Steel Group and the North man Steel Group, the thesis is the research object of northeast special steel, and the strategic planning of its logistics development is deeply studied.
First of all, this paper gives a detailed explanation of the theory of supply chain management and strategic planning, which provides the basic theoretical support for the following research.
Secondly, through the application of PESTN analysis and Potter's five force analysis model, we have completed the analysis of the macro, industry and internal environment of the thesis object, and through the SWOT matrix, the relationship diagram between the factors affecting the development of northeast special steel is drawn, and the opportunities and challenges facing Northeast Special steel are clear, and the advantages and disadvantages are found.
Thirdly, on the basis of the above analysis, the strategic planning of the logistics development of northeast special steel is carried out. The main planning contents are composed of three parts, which are information development planning, internal network node planning and business expansion planning, and the logistics development direction of Northeast Special Steel in the next three to five years is planned.
Finally, according to the main research content, it suggests the implementation guarantee measures of the logistics development strategic planning of northeast special steel. It mainly includes: strengthening policy guarantee measures, information development and electronic commerce guarantee measures, technical guarantee measures, personnel guarantee measures, logistics chain for management guarantee.
In a word, through the study of the strategic planning of the logistics development of northeast special steel, the direction of its future development is clarified, and it plays an important guiding role in the actual operation of the northeast special steel, which is beneficial to the successful evolution of the international science and technology type special steel enterprises of the northeast special steel.

【学位授予单位】：燕山大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F259.23;F426.31

【参考文献】