我国食品企业社会责任竞争力研究

发布时间：2018-05-25 20:44

本文选题：企业社会责任竞争力 + 企业社会责任　；参考：《西南大学》2013年硕士论文

【摘要】：随着近期我国食品安全事故的频频曝光,一些为大家所熟知的食品企业深陷事件其中,不得不让消费者开始担忧中国的食品安全问题,并造成消费者对食品企业的信任危机。在这种背景下,政府、企业及消费者对企业履行社会责任的呼声越来越高,国际社会的广泛关注及企业利益相关者的广泛认可,促使企业履行社会责任从单纯的投入公益活动转变为提升企业的竞争优势,促进企业的可持续发展。从而产生了本文定义的企业社会责任竞争力,即把企业履行社会责任的能力看成企业的社会责任竞争力。然而,在我国当前企业社会责任发展不足的情况下,如何建立一套可行性强的方法来提升和管理食品企业的社会责任竞争力,使其更好推动食品企业的可持续发展,成为我国急需解决的问题。本文认为,构建食品企业社会责任竞争力评价指标体系,可以有效评价食品企业履行社会责任的状况,并将社会责任转化为企业的竞争力。本文首先对国内外关于企业社会责任及企业竞争力的文献进行了梳理,了解了企业社会责任的相关争议,企业社会责任的形成机制,企业社会责任与企业竞争力的关系等相关内容,对相关研究概念作了界定,并分析了企业社会责任竞争力的影响因素及分析框架,并分析了国内外对企业社会责任指标体系的研究,为后面构建食品企业社会责任竞争力评价指标体系打下了基础。然后对我国食品企业履行社会责任的现状进行了分析,研究了现行食品企业社会责任的标准和我国食品企业缺失社会责任的表现,并对我国食品企业缺失社会责任的原因进行了探讨。接着分析了企业社会责任竞争力的实现机理,又在上述研究的基础上构建了食品企业社会责任竞争力的评价指标体系,在指标的选取上应用了专家筛选法,并用层次分析法对食品企业社会责任竞争力评价指标体系的指标进行了权重计算,得出了各自的权重。最后对我国著名乳制品企业伊利集团进行了案例分析,评价了其社会责任竞争力,提出了一些对伊利集团履行社会责任的建议。
[Abstract]:With the recent frequent exposure of food safety accidents in China, some well-known food enterprises have been involved in these incidents, which forced consumers to begin to worry about China's food safety problems, and to create a crisis of consumer trust in food enterprises. In this context, governments, businesses and consumers are becoming increasingly vocal about corporate social responsibility, the international community is widely concerned and corporate stakeholders are widely recognized. In order to promote the sustainable development of enterprises, the social responsibility of enterprises should be changed from simply investing in public welfare activities to promoting the competitive advantages of enterprises. Thus, the corporate social responsibility competitiveness is defined in this paper, that is, the enterprise's ability to fulfill social responsibility is regarded as the enterprise's social responsibility competitiveness. However, under the circumstance of insufficient development of corporate social responsibility in our country, how to establish a set of feasible methods to promote and manage the competitiveness of food enterprises' social responsibility, so as to promote the sustainable development of food enterprises. Become the problem that our country urgently needs to solve. This paper holds that the evaluation index system of the social responsibility competitiveness of food enterprises can effectively evaluate the performance of social responsibility of food enterprises and transform social responsibility into the competitiveness of enterprises. In this paper, firstly, the literature on corporate social responsibility and corporate competitiveness at home and abroad has been combed, and the related disputes of corporate social responsibility and the formation mechanism of corporate social responsibility have been understood. The relationship between corporate social responsibility (CSR) and enterprise competitiveness is defined, and the influencing factors and analytical framework of CSR competitiveness are analyzed. The research on CSR index system at home and abroad is analyzed, which lays a foundation for the establishment of CSR competitiveness evaluation index system for food enterprises. Then it analyzes the current situation of Chinese food enterprises to fulfill their social responsibility, and studies the standards of current food enterprises' social responsibility and the performance of our food enterprises' lack of social responsibility. The reasons for the lack of social responsibility of food enterprises in China are also discussed. Then it analyzes the realization mechanism of corporate social responsibility competitiveness, and constructs the evaluation index system of food enterprise social responsibility competitiveness on the basis of the above research, and applies the expert screening method in the selection of indicators. The weight of the index system of evaluating the social responsibility competitiveness of food enterprises is calculated by analytic hierarchy process (AHP), and their respective weights are obtained. Finally, the paper analyzes the case of Yili Group, a famous dairy enterprise in China, evaluates its social responsibility competitiveness, and puts forward some suggestions for Yili Group to fulfill its social responsibility.
【学位授予单位】：西南大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F270;F426.82

【参考文献】