—汽—大众供应链管理体系分析

发布时间：2018-06-05 19:54

本文选题：供应链管理 + 商务流管理　；参考：《东北师范大学》2013年硕士论文

【摘要】：在全球一体化的今天，世界市场的竞争已经进入变热白热化阶段，竞争方式也已经由企业与企业之间的竞争，发展为供应链与供应链之间的竞争，供应链的管理越来越受到各行各业的重视，通过供应链管理水平的提高使企业和产品竞争力不断提升，其中汽车行业因其组织结构复杂、同时兼具资本密集、技术密集、劳动力密集的三大特征而成为最具代表性的行业。本文选择一汽-大众公司的供应链管理作为研究内容，分五个章节进行论述；第一章为绪论，首先介绍汽车行业总体现状及发展趋势；其次分别对供应链、供应链管理、汽车行业供应链的概念进行界定；最后对一汽-大众公司及其供应链的构成进行简单介绍。从第二章到第四章分别论述一汽-大众公司的管理现状、管理问题和管理策略，每一章都从一汽-大众公司的商务流管理、实物流管理、成本控制、信息与知识管理四个方面分节进行论述。其中第四章通过对丰田公司供应链管理策略的分析和总结，给出一汽-大众公司的供应链管理策略的建议。第五章通过对供应链管理规律及经验的总结，，以期更好的应用于企业的供应链管理活动之中。
[Abstract]:In today's global integration, the competition in the world market has entered the stage of becoming hot and intense, and the competition mode has also developed from the competition between enterprises to the competition between supply chains and supply chains. The management of supply chain is paid more and more attention by various industries. Through the improvement of the level of supply chain management, the competitiveness of enterprises and products is constantly improved, among which the automobile industry is characterized by its complex organizational structure, capital-intensive and technology-intensive at the same time. The three characteristics of labor-intensive become the most representative industry. In this paper, FAW-VW supply chain management is selected as the research content, which is divided into five chapters. The first chapter is the introduction, which firstly introduces the overall situation and development trend of automobile industry; secondly, it introduces the supply chain, supply chain management, supply chain management and supply chain management. The concept of automobile supply chain is defined, and the composition of FAW-VW and its supply chain is briefly introduced. From the second to the fourth chapters, respectively, the management status, management problems and management strategies of FAW-VW Company are discussed. In each chapter, the business flow management, physical flow management, cost control of FAW-VW Company are discussed. Four aspects of information and knowledge management are discussed. The fourth chapter gives the suggestions of FAW-VW supply chain management strategy by analyzing and summarizing the supply chain management strategy of Toyota Company. The fifth chapter summarizes the rules and experiences of supply chain management in order to better apply to the supply chain management activities of enterprises.
【学位授予单位】：东北师范大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F274;F426.471

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