国有建筑企业文化的测量模型与应用研究

发布时间：2018-06-18 06:43

本文选题：企业文化 + 组织绩效　；参考：《重庆大学》2013年硕士论文

【摘要】：企业文化作为一门学科的兴起,引起了企业界和学术界的广泛关注和研究。根本原因是由于它给企业注入的生命活力,以及它给企业带来的有形的和无形的、经济的和社会的效益。企业文化已经成为促进企业经营业绩和经济增长的有效手段和精神动力。随着市场竞争的日益激烈以及建筑业的结构调整,越来越多的建筑企业在高度重视企业发展战略的同时，也开始意识到企业的竞争己不仅仅要依靠科学的管理、先进的技术、优秀的人才等来建立自己的特色和优势；随着企业间竞争范围的扩大,企业的竞争也绝不仅仅是市场份额的竞争、资本的竞争或品牌的竞争,更重要的是企业内在的价值观的竞争。因此建筑企业必须有自己独特的企业文化,通过加强企业文化建设,塑造鲜明的企业特色,在社会上树立良好的企业形象,提高知名度和美誉度,为企业发展创造良好的环境。首先，本文介绍建筑企业文化建设的背景，论文研究目的与意义，研究内容、方法及技术路线，进行了企业文化理论相关文献综述，主要从企业文化测量量表和评估、企业文化和组织绩效的关系两个方面分别介绍了国内外的研究现状，，还有本文的创新点。其次，在文献研究和企业调研的基础上，通过样本分析确定国有建筑企业文化测量的量表，对统计结果进行数据处理，最终通过归纳和总结的方法得到国有建筑企业文化测量模型，设计出了多维度的国有建筑企业文化测量量表和模型，为接下来优化国有建筑企业文化体系提供可靠的参考依据。最后，运用设计出来的量表和模型应用到建筑企业进行实际研究。通过分析得出的评价结论，对公司的企业文化建设提出改进措施。
[Abstract]:As a subject, corporate culture has attracted wide attention and research in the business and academic circles. The root cause is the vital energy that it injects into the enterprise, and the tangible and intangible, economic and social benefits it brings to the enterprise. Corporate culture has become an effective means and spiritual power to promote business performance and economic growth. With the increasingly fierce market competition and the structural adjustment of the construction industry, more and more construction enterprises attach great importance to the development strategy of enterprises, but also begin to realize that the competition of enterprises must not only rely on scientific management, advanced technology, With the expansion of the scope of competition among enterprises, the competition of enterprises is not only the competition of market share, the competition of capital or the competition of brands. What is more important is the enterprise intrinsic values competition. Therefore, the construction enterprise must have its own unique enterprise culture, through strengthening the enterprise culture construction, molds the distinct enterprise characteristic, sets up the good enterprise image in the society, enhances the popularity and the reputation, creates the good environment for the enterprise development. First of all, this paper introduces the background of the construction enterprise culture construction, the purpose and significance of the paper, research content, methods and technical route, carries on the enterprise culture theory related literature review, mainly from the enterprise culture measurement scale and the appraisal. The relationship between corporate culture and organizational performance introduces the current research situation at home and abroad, as well as the innovation of this paper. Secondly, on the basis of literature research and enterprise investigation, the scale of culture measurement of state-owned construction enterprises is determined by sample analysis, and the statistical results are processed by data processing. Finally, through the method of induction and summary, we get the culture measurement model of state-owned construction enterprise, and design a multi-dimensional measurement scale and model of state-owned construction enterprise culture, which provides a reliable reference for the next optimization of state-owned construction enterprise culture system. Finally, the designed scale and model are applied to the construction enterprises for practical research. Through the analysis of the evaluation conclusions, the improvement measures of corporate culture construction are put forward.
【学位授予单位】：重庆大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F270;F426.92

【相似文献】