中国航空动力机械研究所民品业务单元组合优化研究
发布时间:2018-07-12 07:49
本文选题:军工科研院所 + 民品业务单元 ; 参考:《湖南大学》2013年硕士论文
【摘要】:中国航空动力机械研究所(简称“动研所”)是我国唯一集型号研制、预先研究为一体的中小型航空发动机及直升机传动系统科研院所。在“军品为本,民品兴业”的总体发展战略下,动研所的民品发展面临经营体制落后、优势资源和能力分配不均、技术军转民力度不足、市场环境多变、外部竞争激烈等各种问题。如何使研究所的资源和能力与不断变化的外部环境相适应,实现研究所民品产业(简称“民品”)的可持续增长和健康发展,是本论文研究的主题。 本文首先对动研所民品产业发展的基本情况及其所拥有的资源和能力进行了简述和分析,同时,以动研所的总体发展战略为指导,通过深入的调研以及大量数据和文字资料的搜集整理,从行业环境、市场环境、竞争和经营状况等方面对各民品业务单元进行了详细的认知和分析。然后运用SWOT和波士顿矩阵等分析工具,采取定性与定量、理论与实践相结合的研究方法,对研究所各民品业务单元发展的内、外部环境进行了详细分析和评估,,明确了发展或放弃的业务单元,在此基础上提出了民品业务单元的组合优化战略,并重点设计了核心业务单元的拓展战略。最后,从经营体制、资本运作、人力资源、品牌建设等方面提出了战略实施的保障措施。 本文以动研所这样一个具有典型军工性质的科研院所的民品产业作为研究对象,旨在对国防工业科研院所的军民融合式民品发展道路进行一些有益的探索,为有中国特色的军工科研院所的民品发展战略提供一定的借鉴。
[Abstract]:The China Institute of Aeronautical Power Machinery ("CAPM") is the only scientific research institute of small and medium-sized aero-engine and helicopter transmission system which is developed and researched in advance in China. Under the overall development strategy of "military products as the foundation, civil products development", the development of civil products of the Institute is faced with the backward management system, uneven distribution of superior resources and capabilities, insufficient technical conversion of military to civilian, and changeable market environment. Fierce external competition and other issues. How to adapt the resources and capabilities of the Institute to the changing external environment and realize the sustainable growth and healthy development of the Institute's civil products industry (referred to as "civil goods") is the subject of this thesis. In this paper, the basic situation of the development of the civil products industry and the resources and capabilities of the Institute are briefly described and analyzed, and the overall development strategy of the Institute is taken as the guide. Through the deep investigation and the collection and arrangement of a lot of data and written materials, this paper makes a detailed cognition and analysis on the business units of various civil goods from the aspects of the industry environment, market environment, competition and business situation. Then using SWOT and Boston matrix analysis tools, adopting the qualitative and quantitative, theoretical and practical research methods, the internal and external environment of the development of various business units of civil goods in the Institute are analyzed and evaluated in detail. On the basis of this, the combinatorial optimization strategy of civil products business unit is put forward, and the expansion strategy of core business unit is designed. Finally, this paper puts forward the safeguard measures of strategic implementation from the aspects of management system, capital operation, human resources, brand construction and so on. This paper takes the civil products industry of a typical military industry research institute as the object of study, aiming to make some beneficial exploration on the road of the military and civil integration development of the research institute of national defense industry. It provides some reference for the civil product development strategy of military research institutes with Chinese characteristics.
【学位授予单位】:湖南大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F426.5;F272
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