基于安卓的营销人员管理系统的设计与实现

发布时间：2018-01-13 03:35

本文关键词：基于安卓的营销人员管理系统的设计与实现　出处：《大连理工大学》2015年硕士论文　论文类型：学位论文

【摘要】：对于企业的营销人员而言,他们的工作内容倾向于灵活型,经常需要出差,流动性比较大,且范围比较广。因此,企业的管理者很难用传统的、以填写报表的管理方式来对营销人员进行管理。一方面,这也就造成了企业无法及时管理每个营销人员的工作问题；另一方面,营销人员的业务报销费也会居高不下,大大加大了企业的生产成本。因此,发开出能管理营销人员工作情况的管理系统对于企业而言是非常必要的,例如移动终端的开发。目前,移动终端朝着多功能的方向发展,不再是通讯网络的终端,使得移动终端能与安卓等开放式的操作系统相结合,为移动终端与互联网的无缝连接提供更广阔的发展空间。以企业的营销管理需求为背景,本文在安卓系统的基础下,采用面向对象的方法设计和实现营销人员的管理系统。营销人员利用安卓系统能汇报每日工作,企业的管理者能够便捷有效地对营销人员进行跟踪管理,以节约企业的成本。该系统采用模型的形式分析系统的需求,以C/S架构和MVC设计模进行整体框架的设计,分为服务终端和手机终端、PC终端,其中服务终端则负责向手机终端提供服务,实现数据的运用,手机终端和PC终端负责数据的收集与储存等工作,而两者间的数据交互格式主要是JSON格式。本研究中,手机端的软件有应用、服务、数据存储、工具以及适配器等模块,采用ER图设计了数据库模型,分析了手机端软件的关键技术。本研究对营销人员管理系统的功能、性能以及压力做了测试,测试结果表明,系统的设计和实现具有一定的成效,功能丰富,性能良好,达到了预期的目标。
[Abstract]:For the marketing personnel of the enterprise, their work content tends to be flexible, often need to travel, liquidity is relatively large, and the scope is relatively wide. Therefore, it is difficult for the managers of the enterprise to use the traditional. On the one hand, it makes the enterprise unable to manage the work of every marketing personnel in time. On the other hand, the business expenses of the marketing personnel will also remain high, which greatly increases the production cost. Therefore, it is very necessary for the enterprise to develop a management system that can manage the working conditions of the marketing personnel. For example, the development of mobile terminal. At present, mobile terminal is developing towards multi-function, no longer the terminal of communication network, so that mobile terminal can combine with open operating system such as Android. For the seamless connection between mobile terminals and the Internet to provide a broader space for development. Based on the marketing management requirements of enterprises, this paper is based on the Android system. The management system of marketers is designed and implemented by using the object-oriented method. The marketers can report daily work by using Android system, and the managers of enterprises can track and manage the marketers conveniently and effectively. In order to save the cost of the enterprise, the system adopts the form of model to analyze the requirements of the system, using the C / S architecture and MVC design model to design the overall framework, divided into service terminal and mobile terminal terminal PC terminal. The service terminal is responsible for providing services to the mobile phone terminal and realizing the use of data. The mobile phone terminal and PC terminal are responsible for the collection and storage of the data. In this study, the software of the mobile phone has application, service, data storage, tools and adapters, etc. The database model is designed with ER diagram. The key technology of the mobile phone software is analyzed. The function, performance and pressure of the marketing personnel management system are tested. The test results show that the design and implementation of the system has certain effect and rich function. Good performance and achieved the expected goal.
【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TP311.52

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