湖南省创意农业发展研究

发布时间：2018-04-18 23:36

本文选题：创意农业 + 发展　；参考：《中南林业科技大学》2015年硕士论文

【摘要】：创意农业是创意产业的发展理念,是将技术改进、文化创意和农村生产、生活以及生态资本高度交融的新型农业发展方式,是对农业生产经营的方式、进程、要领和产品等进行的计划,是卓越提升农业产业附加值的新式业态。创意农业推翻了传统的农村经济增长模式,对推动农村商贸服务行业、加强保护农村生态环境和统筹城乡之间经济发展具有重大作用。创意农业发展的重要意义已经远远超过其作为一个新兴产业在农业产业方面的作用,更重要的在于它对传统行业经济发展形式的倾覆和创新。湖南创意农业的发展仍然处在起步阶段,发展中存在的问题不仅束缚了创意农业的长远健康发展,也会损害农民对创意农业的积极性和创造性,更会影响我国农业大局,成为限制经济发展的壁垒。因此,务必要加速推进创意农业的特色化、产业化和品牌化。重点要解决资金、人才、技术和市场这四个方面的难题,进一步推动创意农业健康可持续发展,为农业健康发展和社会和谐保驾护航。以湖南省为例,对创意农业的发展模式和问题进行探讨。通过参考文献法、案例分析法等研究方法,搜索了数十篇文献和网络信息资料,分析了国内外比较成熟的农业发展模式,努力从中找出经验与不足之处,并加以借鉴来发展湖南创意农业。再凭借检索信息等一系列方法,概括总结出湖南省创意农业发展中遇到的问题,如政府引导不足、产品创新性不强、地域文化挖掘不深、品牌意识不强和宣传营销不够、生产规模较小等。针对湖南创意农业发展中出现的问题,采取不同的解决办法。主要提出了以下几点建议：通过加强创意农业的学习,将创意农业与科技和市场相融合,从根本上转变发展理念；加大政策扶持,重点将政策向创意农业倾斜,提供资金支持和技术指导；创新发展模式,充分发挥创意旅游农业和创意休闲农业的优势；挖掘地方文化,将创意农业与文化紧密结合,发挥农业生产和生活的功能,带动创意农业的发展；做好项目策划等。希望能对湖南创意农业的发展提供有效的对策与建议。
[Abstract]:Creative agriculture is the development concept of creative industry. It is a new agricultural development mode that highly blends technology improvement, cultural creativity with rural production, life and ecological capital. It is the way and process of agricultural production and management.The plan, such as essentials and products, is a new form of excellence in raising the added value of the agricultural industry.Creative agriculture overthrew the traditional rural economic growth model and played an important role in promoting rural trade and trade service industry strengthening the protection of rural ecological environment and coordinating the economic development between urban and rural areas.The significance of the development of creative agriculture has far exceeded its role as a new industry in agricultural industry, and more importantly, it has capsized and innovated the economic development forms of traditional industries.The development of creative agriculture in Hunan is still in its infancy. The problems existing in the development not only constrain the long-term and healthy development of creative agriculture, but also damage the enthusiasm and creativity of farmers to creative agriculture and affect the overall situation of agriculture in China.Become the barrier that limits economic development.Therefore, must speed up the promotion of creative agriculture, industrialization and branding.We should focus on solving the four problems of capital, talent, technology and market, further promote the healthy and sustainable development of creative agriculture, and protect the healthy development of agriculture and social harmony.Taking Hunan Province as an example, this paper discusses the development mode and problems of creative agriculture.Through the methods of reference, case analysis and other research methods, we have searched dozens of documents and network information materials, analyzed the relatively mature agricultural development models at home and abroad, and tried to find out the experiences and shortcomings.And use for reference to develop creative agriculture in Hunan.Then by means of retrieval information and other methods, the paper summarizes the problems encountered in the development of creative agriculture in Hunan Province, such as insufficient government guidance, weak product innovation, not deep regional culture mining, weak brand awareness and insufficient propaganda and marketing.Production scale is small, etc.Aiming at the problems in the development of creative agriculture in Hunan, different solutions are adopted.Some suggestions are put forward as follows: by strengthening the study of creative agriculture, combining creative agriculture with science, technology and market, we can fundamentally change the concept of development, increase policy support, and focus on tilting policy towards creative agriculture.To provide financial support and technical guidance; to innovate the development model to give full play to the advantages of creative tourism agriculture and creative leisure agriculture; to tap local culture; to closely integrate creative agriculture with culture; and to bring into play the functions of agricultural production and living.Drive the development of creative agriculture; do a good job in project planning.Hope to provide effective countermeasures and suggestions for the development of creative agriculture in Hunan.
【学位授予单位】：中南林业科技大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F323

【参考文献】