丹东诺信手机营销管理系统的设计与实现

发布时间：2018-05-01 12:31

本文选题：营销管理系统 + 面向对象分析方法　；参考：《东北大学》2015年硕士论文

【摘要】：信息技术的飞速发展带动了营销管理方式的变革,为了谋求营销服务过程的高效率与高质量,必须建立一个能够迅速传递和处理各类信息的管理信息系统,这是现代营销服务行业的中枢神经和支持保障。利用电子化、网络化手段完成营销全过程的协调、控制,实现从网络前端到终端客户的所有中间过程服务。文章从丹东诺信手机营销管理系统为用户带来便利的角度出发,详细阐述了丹东诺信手机营销管理系统的各功能模块开发、运行流程与相关技术说明。文章首先介绍了项目开发的背景与意义;然后在系统分析与规划里,详细阐述了业务流程分析和可行性分析;然后分析了系统功能需求,文章主要从总公司办公室/总经理助理、部门负责人/店长、采购/销售/库存/生产/财务等部门部门人员,多种类角色的角度出发,分析系统功能需求,并在此基础上完成了对应的用例图设计;系统设计阶段主要完成了功能模块的划分以及对应的各模块时序图、数据库的E-R图设计和对应逻辑设计、系统界面的布局和规划设计;在系统实现部分对应前面整体分析、设计的结果采用C/S结构,C#.NET4.0作为开发平台,SqlServer作为数据库,完成了系统的程序实现和实施;并对进行了系统测试。经过实地运行检测,系统很好地完成了前期分析和规划阶段提出的各项预期目标和要求,能够支持多种经营方式、多种销售价;具有更加严格细致的权限控制;完善的合同管理和应收应付款管理等需求方提出的功能需求获得了用户的认定和好评。
[Abstract]:The rapid development of information technology has driven the change of marketing management mode. In order to achieve high efficiency and high quality in the process of marketing service, it is necessary to establish a management information system that can quickly transmit and process all kinds of information. This is the central nervous system and support guarantee of modern marketing service industry. The whole marketing process is coordinated and controlled by electronic and networked means, and all intermediate process services from the front end of the network to the terminal customer are realized. From the point of view that Dandong Noxin mobile phone marketing management system brings convenience to users, this paper expounds in detail the development of each function module, operation flow and related technical explanation of Dandong Noxin mobile phone marketing management system. The paper first introduces the background and significance of the project development; then in the system analysis and planning, elaborated the business process analysis and feasibility analysis, and then analyzed the system functional requirements, This paper analyzes the functional requirements of the system from the perspective of head office / general manager assistant, department head / store manager, purchasing / sales / inventory / production / finance department personnel, and various roles. On this basis, the corresponding use case diagram design is completed, the system design stage mainly completes the partition of the functional modules and the corresponding timing diagrams of each module, the E-R diagram design and the corresponding logic design of the database, the layout and planning design of the system interface. In the part of system realization corresponding to the whole analysis before, the result of the design adopts C / S structure C#.NET4.0 as the development platform and SQL Server as the database, and completes the realization and implementation of the system program, and carries on the system test. After field operation and inspection, the system has completed the expected objectives and requirements of the early stage of analysis and planning, can support a variety of business methods, a variety of sales prices, with more stringent and meticulous authority control; Perfect contract management and receivable accounts payable management and other demand-side demand has been recognized and praised by users.
【学位授予单位】：东北大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TP311.52

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