利益相关者视角下森林认证绩效评价——以东北国有森工企业为例

发布时间：2018-05-02 10:02

本文选题：认证 + 利益相关者　；参考：《林业经济问题》2015年05期

【摘要】：基于利益相关者视角,采用因子分析法对东北国有森工企业森林认证的满意度进行分析,将森林认证的效果分为经济、社会和生态效益三类。通过重要性——绩效图,对森林认证的期望与满意度进行分析,并对影响森林认证利益相关者满意度的因素进行回归分析。研究表明:利益相关者对森林认证的期望很高,但并没有完全达到满意。3个主因子对满意度均有影响,其中生态和经济因素对森林认证的满意度有显著影响,总体上利益相关者对森林认证相对满意。基于研究提出增强企业能力建设;加强政府能力建设;增强供应链下游企业购买力,加强森林认证产品的营销力度;鼓励国内大型零售商加强管理,保证木材产品的来源可靠;建立公众参与机制等建议。
[Abstract]:Based on the perspective of stakeholders, factor analysis was used to analyze the satisfaction of forest certification of state-owned forest industry enterprises in Northeast China. The effects of forest certification were divided into three categories: economic, social and ecological benefits. Through the importance-performance chart, this paper analyzes the expectation and satisfaction of forest certification, and makes regression analysis on the factors that affect the satisfaction of stakeholders of forest certification. The results show that the expectation of stakeholders to forest certification is very high, but it does not reach the satisfaction completely. The three main factors all have influence on the satisfaction, among which ecological and economic factors have significant influence on the satisfaction degree of forest certification. On the whole, stakeholders are relatively satisfied with forest certification. Based on the research, it is proposed to strengthen enterprise capacity-building; strengthen government capacity building; enhance purchasing power of downstream enterprises in the supply chain; strengthen marketing intensity of forest certification products; encourage domestic large retailers to strengthen management to ensure reliable source of wood products; The establishment of public participation mechanisms and other proposals.
【作者单位】：延边大学农学院;东北林业大学经济管理学院;
【基金】：吉林省社会科学基金项目(2014B149)
【分类号】：F326.25

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