藏区特色产业可持续发展探析——以果洛藏族自治州冬虫夏草产业为例

发布时间：2018-07-09 09:46

本文选题：藏区 + 特色产业　；参考：《中国农业资源与区划》2015年06期

【摘要】：随着近年来国内外对冬虫夏草需求的增加,价格大幅上涨,吸引了大批人群集中采挖,一方面促进了当地农牧民收入增加,另一方面也造成了对生态资源的严重破坏,冬虫夏草分布区域面积也在逐年缩小。合理而科学地利用好冬虫夏草资源,可以增加牧民群众收入,有利于保护生态环境,促进当地社会经济的可持续发展。果洛州冬虫夏草产业发展的主要问题在于:当地群众观念落后,政府监管力度不够,采集方式缺乏科学性与营销手段较为单一。对果洛州冬虫夏草产业发展的SWOT分析显示:优势在于产量较大,潜在的经济价值十分可观;劣势在于受自然因素与人为因素的影响,市场风险较大;机会来自于当地政府的产业扶持政策;威胁来自于交易价格不稳定,旅游市场影响与各种虫草品牌的竞争。结合当地实际情况,研究从转变传统观念、建立专业销售平台、实现科学采集及营销模式多样化等4个方面就果洛州冬虫夏草产业可持续发展提出了建议。
[Abstract]:With the increasing demand for Cordyceps sinensis at home and abroad in recent years, the price of Cordyceps sinensis has risen sharply, which has attracted a large number of people to gather and excavate. The distribution area of Cordyceps sinensis is also shrinking year by year. The reasonable and scientific utilization of Cordyceps sinensis resources can increase the income of herdsmen, help to protect the ecological environment and promote the sustainable development of local social economy. The main problems in the development of Cordyceps sinensis industry in Guoluo County are that the concept of local people is backward, the government supervision is not enough, the collection method is lack of scientific and marketing means is relatively single. SWOT analysis on the development of Cordyceps sinensis industry in Guoluo County shows that the advantages lie in the large yield and the considerable potential economic value, the disadvantage lies in the large market risk due to the influence of natural and human factors. The opportunity comes from the local government's industrial support policy; the threat comes from the unstable trading price, the impact of the tourism market on competition with various Cordyceps brands. According to the local actual situation, the paper puts forward some suggestions on the sustainable development of Cordyceps sinensis industry in Guoluo County from four aspects: changing traditional concept, establishing professional sales platform, realizing scientific collection and diversification of marketing mode.
【作者单位】：西北民族大学;兰州大学;
【基金】：国家自然科学基金“西北民族地区经济增长的贫困变动效应研究”(71363048) 国家社会科学基金“‘兰-西-格’城市产业群产业承接与人口转移战略协同研究”(14BGL155) 教育部人文社会科学研究项目“战略性新兴产业技术选择与要素禀赋耦合效应研究——以‘兰西经济区’为例”(11XJC630008)
【分类号】：F326.12

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