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“互联网”背景下的茶叶企业与高校合作模式探讨

发布时间:2018-07-30 08:26
【摘要】:在信息资源的配置及响应方面存在一定的不足,这就需要企业和高校之间进行合作,利用高校的技术资源,实现企业在"互联网+"背景下的无论是技术升级,还是产品创新,或者是经营理念创新,营销渠道创新等等各种创新方式。本文针对当前"互联网+"背景下,茶叶企业与高校之间合作存在的问题以及合作的方式、范围、内容等进行探讨,旨在引导茶叶企业依托高校资源,走出一条新的发展途径。
[Abstract]:There are some deficiencies in the allocation and response of information resources, which requires cooperation between enterprises and colleges and universities, using the technical resources of colleges and universities to realize the technological upgrading or product innovation of enterprises under the background of "Internet". Or is the management idea innovation, the marketing channel innovation and so on each kind of innovation way. Under the background of "Internet", this paper discusses the existing problems and the ways, scope and contents of the cooperation between tea enterprises and universities in order to guide the tea enterprises to rely on the resources of colleges and universities to find a new way of development.
【作者单位】: 郑州科技学院;
【分类号】:F426.82;G647


本文编号:2154414

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