技术标准影响跨国公司在华利益的机理与实证研究

发布时间：2018-10-29 22:03

【摘要】：随着全球化的不断深入,跨国公司在全球经济中的作用不断增强,对我国经济的作用和影响也与日俱增。在中国经济转型的重要时期,如何更好的利用跨国公司对经济发展的正面效应,规避负面效应,促进本土跨国公司做大做强,实现经济新常态下的健康发展,是我国经济发展的重要课题。分析跨国公司在华利益诉求,有助于知己知彼,共同发展。同时,跨国公司在华发展的路径、方式、手段等也是值得本土企业借鉴和学习的,特别是对本土跨国公司做大做强和走出去有着重要意义。标准作为跨国公司跨国运营的重要工具,特别是技术标准,对其发展的作用正日益凸显,标准已经深入到跨国公司全球运营的各个方面。跨国公司之间的竞争已经从生产加工、本地研发发展演进到标准竞争,标准竞争是目前和未来国际市场上越来越重要的竞争手段和方式。跨国公司在华利益的获取,离不开标准竞争,而我国的标准化水平,特别是技术标准化水平,在一定程度上决定了跨国公司在华标准竞争的难易程度。现有文献中,关于技术标准与跨国公司在华利益的研究还比较少。本文通过分析跨国公司在华利益的实现方式,从两个方面进行分析,分别是技术标准对跨国公司在华利益创造的影响和技术标准对跨国公司在华利益分配的影响。其中,技术标准对跨国公司在华利益创造的影响主要表现在两个方面,一是影响跨国公司全球价值链模块化治理,提高管理水平;二是影响跨国公司在华技术转移,提高劳动生产率。技术标准对跨国公司在华利益分配的影响也主要表现在两个方面,一是影响跨国公司在华市场营销效果,提高市场占有率,二是在贸易利益分配中,提高话语权,获取更多利得。接着,对跨国公司在华技术标准化现状以及跨国公司在华利益现状进行描述性统计分析;最后,利用我国1993-2012年的数据,采用单位根检验、协整检验、VAR模型等计量分析方法,分别对技术标准影响跨国公司在华利益创造和利益分配进行了实证检验。实证结果显示,无论是长期的协整关系还是短期VEC模型结果均显示,技术标准对跨国公司在华利益创造具有显著的正向影响,即跨国公司参与我国标准化程度越深,对其在华利益创造越多。在利益分配上,跨国公司参与我国标准数量越多,我国所获得的税收收入越少,意味着跨国公司获得的在华利益分配越多。
[Abstract]:With the deepening of globalization, the role of transnational corporations in the global economy is increasing, and the role and influence of transnational corporations on China's economy are also increasing day by day. In the important period of China's economic transformation, how to make better use of the positive effects of transnational corporations on economic development, to avoid the negative effects, to promote the local multinational corporations to become bigger and stronger, and to realize the healthy development under the new normal state of economy. Is our country economic development important topic. Analyzing the interests of multinational corporations in China is helpful for mutual development. At the same time, the paths, ways and means of the development of multinational corporations in China are also worthy of reference and learning for local enterprises, especially for the local multinational companies to become bigger and stronger and to go out has important significance. As an important tool of transnational operation, especially technical standard, standards play an increasingly important role in the development of transnational corporations. Competition among multinational corporations has evolved from production and processing, local R & D development to standard competition. Standard competition is becoming more and more important in the international market at present and in the future. The interests of multinational corporations in China can not be obtained without standard competition, and the level of standardization, especially the level of technology standardization, determines the degree of difficulty of the standard competition of multinational corporations in China to a certain extent. In the existing literature, there are few researches on technology standards and multinational corporations' interests in China. This paper analyzes the ways to realize the interests of multinational corporations in China from two aspects: the impact of technology standards on the interests of multinational corporations in China and the impact of technology standards on the distribution of benefits of transnational corporations in China. Among them, the impact of technical standards on MNCs' interests in China is mainly reflected in two aspects: first, it affects the modularized governance of MNCs' global value chain and improves the management level; The second is to influence the technology transfer of multinational companies in China, improve labor productivity. The impact of technical standards on the distribution of benefits of multinational corporations in China is also mainly reflected in two aspects. One is to affect the marketing effect of transnational corporations in China and to increase their market share, and the other is to enhance the right to speak in the distribution of trade interests. Get more profits. Then, the paper makes a descriptive statistical analysis of the status quo of multinational companies' technology standardization in China and the current situation of multinational companies' interests in China. Finally, using the data from 1993 to 2012 in China, using the unit root test, cointegration test, VAR model and other econometric analysis methods, the impact of technology standards on the benefits of multinational companies in China and the distribution of benefits are tested empirically. The empirical results show that both the long-term cointegration relationship and the short-term VEC model show that the technological standards have a significant positive impact on the benefits of MNCs in China, that is, the greater the degree of participation of MNCs in China's standardization. The more interests it creates in China. In terms of benefit distribution, the more multinational companies participate in China's standards, the less tax revenue we get, which means that multinational companies get more benefits in China.
【学位授予单位】：湖南大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F276.7;F273.1

【参考文献】