正向大学生意见领袖培育研究

发布时间：2018-11-21 16:29

【摘要】：正向大学生意见领袖是对大学生群体进行舆论引导和思想教育的重要力量,正向大学生意见领袖培育是加强和改进高校思想政治教育工作的有效途径,对于营造良好的校园舆论环境、提升思想政治教育的针对性、实效性具有重要意义。本文从分析正向大学生意见领袖的概念内涵入手,通过文献梳理、经验总结、理论结合实践等研究方法,揭示正向大学生意见领袖的基本特征和形成机理,初步探索正向大学生意见领袖培育的途径与策略。论文第一部分通过厘清正向大学生意见领袖的内涵及特征,分析了正向大学生意见领袖的功能价值。正向大学生意见领袖的功能价值主要体现在表达积极正面言论、引领校园舆论方向、发挥榜样示范功能、嫁接社会认知桥梁四个方面。第二部分具体阐述正向大学生意见领袖形成的条件机理,主要包括:主观能力的积淀、客观环境的催生、偶然事件的激发。第三部分从马克思主义关于领袖和领袖群体的理论、中国传统文化关于“君子养成”的基本思想、国外政治领袖培养的基本思路等方面入手,在深入挖掘正向大学生意见领袖培育的基本理论资源的基础上,探索性地提出了正向大学生意见领袖的培育策略,即准确把握培育原则、综合运用多种培育方法、广泛搭建培育平台、完善配套保障机制。
[Abstract]:The positive opinion leader is an important force to guide the public opinion and the ideological education to the college students, and the cultivation of the positive opinion leader is an effective way to strengthen and improve the ideological and political education in colleges and universities. It is of great significance to create a good campus public opinion environment and improve the pertinence and effectiveness of ideological and political education. Starting with the analysis of the concept connotation of forward university student opinion leader, this paper reveals the basic characteristics and formation mechanism of forward university student opinion leader through literature combing, experience summing up, combining theory with practice and so on. To explore the ways and strategies of cultivating positive university students'opinion leaders. The first part of the paper analyzes the functional value of positive college students' opinion leaders by clarifying the connotation and characteristics of positive college students' opinion leaders. The function value of positive university student opinion leader is mainly reflected in four aspects: expressing positive and positive speech, leading the direction of campus public opinion, giving play to the role of example demonstration, and grafting the bridge of social cognition. The second part elaborates the formation of positive university students' opinion leaders, including the accumulation of subjective ability, the emergence of objective environment, and the stimulation of accidental events. The third part starts with the Marxist theory of leaders and leadership groups, the basic thoughts of Chinese traditional culture on "cultivating a gentleman" and the basic ideas of cultivating political leaders abroad. On the basis of deeply excavating the basic theoretical resources of cultivating forward university students' opinion leaders, this paper puts forward the cultivation strategy of positive college students' opinion leaders, that is, grasping the cultivation principles accurately and synthetically using a variety of cultivation methods. Build up the cultivation platform extensively, perfect the supporting safeguard mechanism.
【学位授予单位】：东北师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G641

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