激励理论视角下移动健身应用的设计研究

发布时间：2018-04-05 04:12

本文选题：激励理论　切入点：动机　出处：《浙江工业大学》2017年硕士论文

【摘要】：近年来,互联网和移动互联网飞速发展,国内智能手机用户已突破6亿,移动应用也随之呈现爆发式增长。伴随着全民健身运动的展开,移动健身应用也在群众中扩展开来,在为运动人群提供便利的运动记录和指导的同时,也存在一些问题,比如运动记录不准确,对用户的鼓励效果欠佳,科学指导有待完善等,在调动用户运动愿望,鼓励用户情绪,保持运动习惯方面,还有较大提升空间。本研究以移动健身应用的快速发展为背景,将激励理论应用于移动健身领域,以更好的调动用户的运动积极性,培养运动健身的生活习惯。采用理论研究的方法,研究激励的内涵,激励理论相关内容,分析激励理论与运动健身的结合点。引入激励模型,将激励因素与运动动机相结合,以发现理论应用的使用方式。采用应用研究的方法,了解激励理论在体育运动教学训练中的应用,分析激励理论在移动健身App中的应用。采用用户研究的方法,使用自然观察、用户访谈和调研问卷三种研究方法,探求运动健身人群的运动行为习惯和移动健身应用使用情况。在总结理论研究、应用研究和用户研究的基础上,笔者进行了激励要素提取、设计策略分析和激励模型构建。在激励模型的指导下,完成一款移动健身应用设计。全文以激励理论为基础,以应用研究为契机,以用户研究为指导,以激励策略和激励模型为核心,各个部分紧密相连,其中以激励策略和激励模型最为重要,在之后的移动健身应用中,此部分内容可以为应用开发和设计提供参考和借鉴。笔者希望本研究成果可以为激励理论的应用领域提供新的思路,为移动健身应用的发展起到促进作用。
[Abstract]:In recent years, with the rapid development of the Internet and mobile Internet, the number of smart phone users in China has exceeded 600 million.With the development of the national fitness campaign, the application of mobile fitness has also expanded among the masses. While providing convenient sports records and guidance for the sports crowd, there are also some problems, such as inaccurate sports records.The encouraging effect to the user is not good, the scientific guidance needs to be perfected, and there is still much room for improvement in mobilizing the user's sports desire, encouraging the user's emotion, and maintaining the exercise habit.Based on the rapid development of mobile fitness application, this study applies the motivation theory to the field of mobile fitness, in order to better arouse the enthusiasm of users and cultivate the living habits of sports fitness.Using the method of theoretical research, this paper studies the connotation of motivation and the related contents of incentive theory, and analyzes the combination of motivation theory and sports fitness.An incentive model is introduced to combine motivation factors with motor motivation to discover the application of the theory.The application of motivation theory in sports teaching and training was studied by the method of applied research, and the application of motivation theory in App of mobile fitness was analyzed.By using the methods of user research, natural observation, user interview and questionnaire, the author explores the sports behavior habits and the application of mobile fitness among the people who exercise and fitness.On the basis of summarizing the theoretical research, applied research and user research, the author carries on the motivation element extraction, the design strategy analysis and the incentive model construction.Under the guidance of incentive model, a mobile fitness application design is completed.This paper is based on the incentive theory, takes the applied research as the turning point, takes the user research as the guidance, takes the incentive strategy and the incentive model as the core, each part is closely linked, among which the incentive strategy and the incentive model are the most important.In the following mobile fitness application, this part can provide reference for application development and design.The author hopes that the research results can provide new ideas for the application of motivation theory and promote the development of mobile fitness application.
【学位授予单位】：浙江工业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G80-05;F724.6

【参考文献】