区域体育场馆运营现状与发展对策研究——以侨乡泉州为例

发布时间：2018-06-16 21:47

  本文选题：体育场馆 + 运营模式　； 参考：《山东体育学院学报》2017年02期

【摘要】：采用文献资料法、数理统计法等,以第六次全国体育场地普查数据为依据,对泉州市与福建省三大中心城市体育场馆的运营模式、从业人员、收入支出等进行比较。研究表明:泉州市体育场馆运营模式相当单一,自主运营占绝对主导地位;室内体育场馆、营业性体育场馆、高危体育项目场馆、规模较大体育场馆等是泉州体育场馆从业人员配置的大户;泉州体育场馆在经营上处于盈利状态,但盈利幅度和空间较为有限。深化体育场馆运营管理改革,制定相应配套政策措施,引入"大运营"概念,推进"公建民营"运营模式等是泉州市体育场馆运营效能水平提升的主要对策。
[Abstract]:Based on the data of the sixth National Sports Field Census, the paper compares the operating mode, the employees and the income expenditure of the gymnasiums and gymnasiums between Quanzhou City and Fujian Province by using the method of literature and statistics and so on. The research shows that the operation mode of Quanzhou stadiums is quite single, and independent operation is the absolute dominant one; indoor stadiums, business stadiums, high-risk sports events stadiums and stadiums, The large-scale stadiums and so on are the big households of Quanzhou stadiums and gymnasiums, which are profitable in operation, but the profit range and space are limited. Deepening the reform of stadiums and gymnasiums operation management, formulating corresponding policies and measures, introducing the concept of "big operation" and promoting the operation mode of "public construction and private" are the main countermeasures for the improvement of the operational efficiency level of the gymnasiums and gymnasiums in Quanzhou.
【作者单位】： 泉州师范学院体育学院;
【基金】：2013年泉州市社科联规划课题(2013WO9) 2014年福建省第六次体育场地资料开发与应用课题重大项目(2014Z002) 福建省高校人文社科基地“体育产业研究中心”成果
【分类号】：G818
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本文编号：2028217