ZH保险公司人才流失案例研究
发布时间:2018-07-27 15:17
【摘要】:在时间的洪流中,关于人才流失的研究,此起彼伏。我们可以看到无论是西方发达国家还是古老的东方文明,都在致力于探讨及解决这个老问题。在中国,著名的四大名著之一《水浒》,就通过故事向管理者们阐明了人才流失的原因及影响;而在西方发达国家,更是就此问题产生了许多对后世影响深远的研究成果。当然,人才管理具有很强的环境依赖性,同一个问题,放在不同的位置,不同的环境下,其解决的方式方法可能就会有所不同,其产生的意义及影响也会有很大区别。 随着世界经济一体化的平稳发展,越来越多的跨国金融公司加大了在中国的投资力度以抢占这块巨大的“市场蛋糕”。然而,与西方欧美的文化背景完全迥异的东方文明,及改革开放所带来的中国特色经济社会规则,使跨国金融公司的迅速扩张无可避免的遭遇到各式各样的难题。不同于欧美国家的员工以企业为家,以终身服务于一家企业为荣,中国的金融企业员工,特别是保险企业的员工流动频繁。员工的频繁流动,意味着人才的流失,员工的离职与跳槽从表面看大多是个人行为,但是在实际上更多时候却隐藏着企业在人力资源管理方面的巨大问题。 本文通过真实发生的ZH保险辽宁分公司的团队归零事件,总结出ZH保险公司人才流失的现象,结合人才流失的基本模型、激励保健理论、沟通理论、价值观理论等分析出影响ZH保险公司人才流失的三大主要因素,即员工薪酬因素、企业内部沟通因素以及员工的职业生涯规划管理因素。同时,本文在找出问题并分析出成因后,针对ZH保险公司的实际人才流失问题制定出相应的解决方案及建议。
[Abstract]:In the flood of time, about the brain drain research, one after another. We can see that both the western developed countries and the ancient oriental civilization are committed to exploring and solving this old problem. In China, Shuihu, one of the famous four famous works, clarifies the causes and effects of the brain drain to the managers through the story, and in the western developed countries, it has produced many research results which have far-reaching influence on the future generations. Of course, talent management has a strong environmental dependence, the same problem, placed in different positions, different environments, its solutions may be different, its significance and impact will be very different. With the steady development of world economic integration, more and more multinational financial companies have increased their investment in China to seize this huge "market cake". However, the oriental civilization, which is completely different from the western European and American cultures, and the economic and social rules with Chinese characteristics brought about by the reform and opening up, make the rapid expansion of transnational financial companies inevitably encounter various difficulties. Different from the European and American countries, employees in Europe and the United States take business as their home and serve for life as pride. Chinese financial enterprises, especially insurance companies, have frequent turnover of employees. The frequent turnover of employees means the loss of talents, and the turnover and job-hopping of employees are mostly personal behaviors on the surface, but more often than not, the huge problems in human resource management of enterprises are hidden. This paper sums up the phenomenon of brain drain in ZH insurance company through the real events of ZH insurance team returning to zero in Liaoning branch, combining with the basic model of brain drain, motivating health care theory and communication theory. The theory of values analyses the three main factors that affect the brain drain of ZH insurance company, that is, employee salary factor, internal communication factor and career planning management factor. At the same time, after finding out the problems and analyzing the causes, this paper puts forward the corresponding solutions and suggestions for the actual brain drain problem of ZH insurance company.
【学位授予单位】:大连理工大学
【学位级别】:硕士
【学位授予年份】:2014
【分类号】:F272.92;F842.3
本文编号:2148244
[Abstract]:In the flood of time, about the brain drain research, one after another. We can see that both the western developed countries and the ancient oriental civilization are committed to exploring and solving this old problem. In China, Shuihu, one of the famous four famous works, clarifies the causes and effects of the brain drain to the managers through the story, and in the western developed countries, it has produced many research results which have far-reaching influence on the future generations. Of course, talent management has a strong environmental dependence, the same problem, placed in different positions, different environments, its solutions may be different, its significance and impact will be very different. With the steady development of world economic integration, more and more multinational financial companies have increased their investment in China to seize this huge "market cake". However, the oriental civilization, which is completely different from the western European and American cultures, and the economic and social rules with Chinese characteristics brought about by the reform and opening up, make the rapid expansion of transnational financial companies inevitably encounter various difficulties. Different from the European and American countries, employees in Europe and the United States take business as their home and serve for life as pride. Chinese financial enterprises, especially insurance companies, have frequent turnover of employees. The frequent turnover of employees means the loss of talents, and the turnover and job-hopping of employees are mostly personal behaviors on the surface, but more often than not, the huge problems in human resource management of enterprises are hidden. This paper sums up the phenomenon of brain drain in ZH insurance company through the real events of ZH insurance team returning to zero in Liaoning branch, combining with the basic model of brain drain, motivating health care theory and communication theory. The theory of values analyses the three main factors that affect the brain drain of ZH insurance company, that is, employee salary factor, internal communication factor and career planning management factor. At the same time, after finding out the problems and analyzing the causes, this paper puts forward the corresponding solutions and suggestions for the actual brain drain problem of ZH insurance company.
【学位授予单位】:大连理工大学
【学位级别】:硕士
【学位授予年份】:2014
【分类号】:F272.92;F842.3
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