A公司跨文化管理研究

发布时间：2018-02-07 17:55

本文关键词： 跨文化管理文化维度文化差异 A公司　出处：《华东理工大学》2014年硕士论文　论文类型：学位论文

【摘要】：随着世界经济全球化的不断深入,很多企业纷纷进驻不同的文化环境,不同文化的碰撞产生的创新力和思维的广度都是企业竞争力的重要因素。通过有效的跨文化管理形成企业的竞争力,既是一种机遇也是很大的一项挑战。本文作者在相关跨文化管理理论基础上,通过对A公司这家跨国经营的、员工来自多个国家的创新设计公司进行调查分析,揭示了现在该公司所面临的跨文化管理挑战。然后从个人--集体主义、高情境模式--低情境模式、对待时间的观念以及对待权力的态度)四个维度对该公司的文化特征进行了分析,结合访谈中资料,分析了该公司员工在跨文化环境下遇到的各种管理问题,探究了背后可能的原因,并且根据调查结果对A公司的跨文化管理改善提出了建议。本文共分为六部分。第一部分交待了作者选题的目的和意义,以及介绍了本文的研究方法和研究思路。第二部分对于跨文化管理理论进行了回顾与总结。第三部分,对A公司做了介绍并描述了该公司面临的跨文化管理挑战。第四部分详细描述了问卷调查与访谈法的来源与实施过程,对于通过调查得到的数据做了分析。第五部分是针对调查结果的管理改善建议。第六部分是文章主要结论和不足。
[Abstract]:With the deepening of the globalization of the world economy, many enterprises have entered different cultural environments. The innovation ability and the breadth of thinking produced by the collision of different cultures are the important factors of the enterprise's competitive power, and it is an opportunity and a great challenge to form the enterprise's competitiveness through effective cross-cultural management. On the basis of relevant cross-cultural management theory, the author investigates and analyzes A Company, a multinational company with employees from many countries. It reveals the cross-cultural management challenges facing the company today. Then, from the perspective of individual-collectivism, high-situation-low-situational mode, This paper analyzes the cultural characteristics of the company from the four dimensions of the concept of time and the attitude towards power, and analyzes the various management problems encountered by the employees in the cross-cultural environment in the light of the data in the interview. This paper explores the possible reasons behind the investigation and puts forward some suggestions for the improvement of cross-cultural management of company A according to the results of the investigation. This paper is divided into six parts. The first part describes the purpose and significance of the author's topic, and introduces the research methods and research ideas. The second part reviews and summarizes the theory of cross-cultural management. Company A is introduced and the cross-cultural management challenges faced by the company are described. Part 4th describes in detail the source and implementation process of the questionnaire survey and interview method. The data obtained from the survey are analyzed. Part 5th is the suggestion for improving the management of the survey results. Part 6th is the main conclusion and deficiency of the article.
【学位授予单位】：华东理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F270;F719

【参考文献】