酒吧与旅游古镇地方性的建构——以湖南凤凰古城为例

发布时间：2018-09-14 18:33

【摘要】：随着全球流动的迅速加快,移动性理论成为解释全球化与地方化冲突的一个有用视角。在第三世界不断蔓延的酒吧消费空间可以看作是移动性的一个重要表征。然而游客带来了旅游目的地变迁,以及西方游客在第三世界国家创立文化飞地的移动性研究结论却无法解释酒吧在中国的古镇不仅成为重要的休闲场所,而且成为了古镇文化的重要组成部分的现象。文章以湖南凤凰古镇为例,运用观察、访谈等定性研究方法探讨酒吧是如何与古镇的地方性相结合的。得出结论如下:1)酒吧起初完全是由游客生产,游客消费的空间是游客在古镇中创造出来的文化飞地;2)由于游客的某些文化行为(绘画、音乐、阅读等)使得古镇叠加了现代文化的地方性,从而与同是现代文化的酒吧相得益彰;3)随着大众游客、组团游客的不断增多,原来的游客关注凤凰古城展现传统文化的习惯已经被打破,组团游客更多地只是对古城匆匆一瞥,更关心的是听觉、嗅觉等身体感觉以及喝醉的放纵感;4)由于漫步的停步与放纵同时汇聚于酒吧,使得游客透过酒吧更好地将身体安放在古镇中,这使得酒吧融入进了古镇中的地方性。综上所述,人与地方的连接是复杂的过程,带有文化与身体2种属性,因为有身体属性的存在,游客对于旅游目的地并不仅仅是审美需求,而酒吧则是在双重属性下连接人与古镇的重要中介。
[Abstract]:With the rapid acceleration of global mobility, mobility theory has become a useful perspective for explaining the conflict between globalization and localization. The spread of bar space in the Third World can be seen as an important sign of mobility. However, tourists have brought about changes in tourist destinations and Western tourists have created cultures in the Third World countries. The conclusion of the study on the mobility of enclaves can not explain that bars have not only become important places of leisure in ancient towns in China, but also become an important part of the culture of ancient towns. The conclusions are as follows: 1) Bars were originally produced entirely by tourists, and the space consumed by tourists was a cultural enclave created by tourists in the ancient town; 2) the locality of modern culture was overlapped in the ancient town due to certain cultural behaviors of tourists (painting, music, reading, etc.), thus complementing the bars of the same modern culture; 3) with the masses of tourists, groups were formed. With the increasing number of group tourists, the habit of showing traditional culture in the ancient city of Phoenix has been broken. The group tourists are more concerned with the body sensations such as hearing, smell and drunken indulgence. 4) Because the stop and indulgence of walking converge in the bar, the tourists pass through the bar more easily. To sum up, the connection between people and places is a complicated process, with two attributes of culture and body. Because of the existence of physical attributes, tourists are not only aesthetic needs for tourist destinations, but the bar is under the dual attributes of connecting people and the body. The important intermediary of ancient town.
【作者单位】：中山大学地理科学与规划学院;
【分类号】：F592.7;F719

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