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C公司薪酬体系优化及评价研究

发布时间:2018-09-14 21:10
【摘要】:近年来,我国服装零售企业的增长速度开始下滑,同时众多国际一线奢侈品品牌纷纷回收代理权,服装品牌代理企业C面临着前所未有的挑战。为了积极应对这一挑战,除了企业资源的重新整合以外,对行业市场优秀人才的吸引和保留也显得至关重要。本文在对国内外相关理论和文献研究的基础上,对C公司薪酬体系进行了优化及评价研究。首先,在充分研究国内外薪酬管理相关文献的基础上,以C公司薪酬体系为研究对象,对C公司薪酬体系进行了详细的调查,指出了C公司薪酬体系存在不合理之处。在此基础上,基于薪酬体系的优化原则及思路,有步骤的对C公司薪酬体系进行了优化。其次,根据对查阅文献的分析整理,同时参考高校相关领域的专家以及C公司高管给予的意见,选择了3个一级指标,11个二级指标作为评价企业薪酬管理的指标,进而构建了企业薪酬评价指标体系。并根据层次分析法的相关内容,对各层指标进行了权重赋值,进一步完善了企业薪酬评价指标体系。最后,在企业薪酬评价指标体系的基础上,运用模糊综合评价法,对C公司优化后的薪酬体系进行了多级模糊综合评价。进而为服装品牌代理行业薪酬体系的优化及评价提供了有价值的参考,同时对其他行业也具有借鉴意义。
[Abstract]:In recent years, the growth rate of clothing retail enterprises in our country began to decline, at the same time, many international luxury brands have to recover the agency rights, clothing brand agent enterprise C is facing unprecedented challenges. In order to deal with this challenge, apart from the reintegration of enterprise resources, it is also very important to attract and retain outstanding talents in the industry market. Based on the research of relevant theories and literatures at home and abroad, this paper studies the optimization and evaluation of C Company's salary system. First of all, on the basis of fully studying the relevant literature of compensation management at home and abroad, taking the compensation system of C Company as the research object, this paper makes a detailed investigation on the compensation system of C Company, and points out the irrationality of the compensation system of C Company. On this basis, based on the optimization principles and ideas of compensation system, the compensation system of C company is optimized step by step. Secondly, according to the analysis and arrangement of the literature, and referring to the opinions given by the experts in the related fields of colleges and universities as well as the senior executives of C Company, we select 3 first-level indicators and 11 second-class indicators as indicators to evaluate the compensation management of enterprises. Furthermore, the evaluation index system of enterprise compensation is constructed. According to the related content of AHP, the weight of each index is assigned, and the evaluation index system of enterprise compensation is further improved. Finally, on the basis of the evaluation index system of enterprise compensation, the fuzzy comprehensive evaluation method is used to evaluate the salary system of C Company after optimization. Then it provides a valuable reference for the optimization and evaluation of clothing brand agency industry compensation system, and also has reference significance for other industries.
【学位授予单位】:北京化工大学
【学位级别】:硕士
【学位授予年份】:2015
【分类号】:F272.92;F721

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