G工程咨询公司核心竞争力研究

发布时间：2018-01-06 09:08

本文关键词：G工程咨询公司核心竞争力研究　出处：《华南理工大学》2015年硕士论文　论文类型：学位论文

【摘要】：自十八大以来,中国的政治经济改革在不断深化,不断简政放权,对于工程自诩机构来说,随之而来的是传统的审批业务萎缩,工程咨询机构的服务对象、服务理念、产品质量要求等将发生根本性变化。同时,企业资质向个人执业资质、事业单位体制向公司制的双重转变,加剧了行业竞争,导致市场竞争白热化。随着信息技术的不断发展,信息化技术和大数据与工程咨询行业不断融合,对工程咨询业的发展产生了深刻的影响。新型城镇化的政策以及“一带一路”的提出,刺激了中国的固定资产投资,并将成为中国未来经济的增长点。“一带一路”将会给我国工程咨询行业“走出去”。面对新的形式,G工程咨询公司要想在改革与发展的大潮中继续立足于行业,实现较快的良性发展,就必须要把握住新一轮机遇,提升自身的核心竞争力。本文首先从核心竞争力的相关概念入手,在查阅了大量文献资料借鉴国外研究成果的基础上,对核心竞争力的相关理论进行了介绍,并明确了核心竞争力的含义、特征、影响因素、评价方法以及培育的方法与路径,为下面进行核心竞争力指标体系的构建提供了理论基础。其次,在对G工程咨询公司索面的宏观环境以及行业竞争环境分析的基础上,进一步研究分析工程咨询行业的关键成功要素,并指出G工程咨询公司面临的机遇与挑战。同时也对G工程咨询公司内部资源与能力进行了分析,指出G工程咨询公司内部优劣势。经过对G工程咨询公司的内外部环境进行分析,为构建G工程咨询公司核心竞争力评价指标体系、模型以及G工程咨询公司核心竞争力的培育方向的确定奠定了基础。再次,在分析行业关键成功要素的基础上,结合G工程咨询公司所面临的内外部环境情况以及企业的战略定位,确定G工程咨询公司核心竞争力评价指标并构建G工程咨询公司核心竞争力评价模型,并对G工程咨询公司的核心竞争力进行辨识。最后,运用价值链分析法识别G工程咨询公司活动价值增值较大的环节,并结合外部环境分析、内部资源与能力分析,提出G工程咨询公司应该选择技术与创新能力作为其核心竞争力培育方向,并提出培育核心竞争力的相关措施。
[Abstract]:Since the 18 Congress, China's political and economic reform has been deepening, continuously streamlining power, for the project self-styled institutions, followed by the decline of the traditional approval business, engineering consulting services. At the same time, the dual transformation of enterprise qualification to individual qualification and institution system to corporate system has intensified the competition in the industry. With the continuous development of information technology, information technology and big data and engineering consulting industry continue to merge. It has a profound influence on the development of engineering consulting industry. The policy of new urbanization and the proposal of "Belt and Road" have stimulated the fixed assets investment in China. And will become the future economic growth point of China. "Belt and Road" will give our country's engineering consulting industry "go out" and face the new form. G engineering consulting company must grasp a new round of opportunities if it wants to continue to base itself on the industry in the tide of reform and development and to realize the rapid and benign development. First of all, this paper starts with the related concepts of core competence, on the basis of consulting a large amount of literature and reference from foreign research results, introduces the relevant theory of core competence. And defined the core competitiveness of the meaning, characteristics, factors, evaluation methods and cultivation methods and paths, for the construction of the core competitiveness index system to provide a theoretical basis. Secondly. Based on the analysis of macro environment and competition environment of G engineering consulting company, the key success factors of engineering consulting industry are further studied and analyzed. It also points out the opportunities and challenges that G Engineering Consulting Company is facing. At the same time, it also analyzes the internal resources and capability of G Engineering Consulting Company. This paper points out the internal advantages and disadvantages of G engineering consulting company. Through the analysis of the internal and external environment of G engineering consulting company, the evaluation index system of core competitiveness of G engineering consulting company is constructed. The model and the core competence of G engineering consulting company establish the foundation. Thirdly, on the basis of analyzing the key success factors of the industry. Combined with the internal and external environment of G engineering consulting company and the strategic positioning of the enterprise, the evaluation index of core competence of G engineering consulting company is determined and the evaluation model of core competence of G engineering consulting company is constructed. Finally, the value chain analysis method is used to identify the link of G engineering consulting company with higher value added value, and combined with the analysis of external environment. Based on the analysis of internal resources and capability, this paper points out that G engineering consulting company should choose technology and innovation ability as the cultivation direction of its core competence, and puts forward some relevant measures to cultivate its core competence.
【学位授予单位】：华南理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F271;F282

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