LQ国际物流园区运营模式研究

发布时间：2018-07-28 07:31

【摘要】：随着我国现代物流业的快速发展,物流园区数量快速增长,但园区运营效益较差。目前,已经建成运营的857个园区中,真正实现盈利的并不多,缺乏有效的园区运营模式是导致我国物流园区空置率高、经济效益低的重要原因。本文以LQ国际物流园区为研究对象,依据园区定位,分析园区未来需求,借鉴国内外典型物流园区运营的成功经验,从运营管理、入驻园区企业选择和盈利方式三方面设计LQ国际物流园区的运营模式。依据园区实际,选择P-P-P模式作为园区运营模式,政府提供优惠政策支持,邢台绿旗物流有限公司负责投资建设,并由其选择专业化的运营管理公司负责园区的运营管理工作,实现企业化经营。园区运营质量与园区入驻企业质量直接相关,在参考相关文献的基础上,结合园区实际,构建了选择入驻园区企业的评价指标体系,采用灰色层次分析法建立了入驻园区企业选择评价模型,实现对拟入驻园区企业的筛选。园区的利润来源于园区提供的各项服务,基于园区服务对象、功能定位,从基础服务、增值服务和配套服务等方面设计园区服务,分析园区盈利方式,并对园区运营绩效进行预测,得出园区具有良好的经济效益和社会效益的结论。为了保证运营模式的有效实施,需要重视物流服务标准化;加强信息平台建设;提高物流金融服务能力;加强物流人才的引入和培养。研究LQ国际物流园区的运营模式,将从理论和实践的角度对其健康发展和实现预期效益提供有力支撑,并对我国物流园区运营模式的研究提供参考。
[Abstract]:With the rapid development of modern logistics industry in China, the number of logistics parks increases rapidly, but the efficiency of park operation is poor. At present, not many of the 857 parks have been built and operated, and the lack of effective operation mode is the important reason for the high vacancy rate and low economic benefit of logistics parks in China. This paper takes LQ International Logistics Park as the research object, according to the location of the park, analyzes the future demand of the park, draws lessons from the successful experience of the domestic and foreign typical logistics park operation, and from the operation management, The operating mode of LQ international logistics park is designed in three aspects: enterprise selection and profit mode. According to the actual situation of the park, the P-P-P model is chosen as the operation mode of the park, the government provides preferential policy support, Xingtai Green Banner Logistics Co., Ltd. is responsible for investment and construction, and it chooses the specialized operation management company to be responsible for the operation and management of the park. To realize business management. The operation quality of the park is directly related to the quality of the enterprises in the park. On the basis of the references and the actual conditions of the park, the evaluation index system of the enterprises selected to enter the park is constructed. The selection and evaluation model of the enterprises in the park is established by using the grey analytic hierarchy process (AHP), and the selection of the enterprises in the park is realized. The profit of the park comes from the various services provided by the park. Based on the service object, the function orientation, the design of the park service from the aspects of basic service, value-added service and supporting service, the profit mode of the park is analyzed. The paper forecasts the operation performance of the park and draws the conclusion that the park has good economic and social benefits. In order to ensure the effective implementation of the operation mode, it is necessary to pay attention to the standardization of logistics service, strengthen the construction of information platform, improve the ability of logistics financial service, and strengthen the introduction and training of logistics talents. The study of LQ international logistics park operation model will provide strong support for its healthy development and realization of expected benefits from the perspective of theory and practice, and provide a reference for the study of logistics park operation model in China.
【学位授予单位】：河北科技大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F259.2

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