基于平衡计分卡的坤泰房地产公司绩效管理体系研究

发布时间：2018-01-18 15:19

本文关键词：基于平衡计分卡的坤泰房地产公司绩效管理体系研究　出处：《沈阳理工大学》2014年硕士论文　论文类型：学位论文

【摘要】：随着我国房地产市场日趋成熟，竞争日益激烈，房地产企业要在日趋激烈的竞争环境下保持不败之地，绩效管理的改善，势在必行。由于，，企业中传统的绩效管理系统的弊端日益明显，已不能满足现代企业绩效管理的需要，而平衡计分卡的出现打破了这一局限，它通过财务指标、客户指标、内部流程指标、学习与成长指标这四个方面，对企业战略目标的执行情况进行及时地和准确地评价。因此，把平衡计分卡与我国房地产企业特征结合起来研究绩效管理不仅具有理论意义，而且也具有一定的应用价值。本文以沈阳坤泰房地产开发有限公司（以下简称“坤泰公司”）为研究对象，对其绩效管理的现状、存在的问题进行了分析，指出其绩效管理体系的构建，并基于平衡计分卡理论对其绩效管理体系进行了设计，论述了其绩效管理体系实施的对策。全文共分六个部分，其中：第一部分为导论，介绍本文的研究背景及意义、研究内容、研究方法。第二部分为理论概述，分别介绍平衡计分卡理论和绩效管理理论。第三部分是对坤泰公司的概况、绩效管理现状、绩效管理的问题分析。第四部分主要研究坤泰公司绩效管理体系的构建，包括设计思路、战略地图的绘制、基于平衡计分卡的绩效管理指标体系的构建、绩效管理体系实施方案。第五部分为坤泰公司实施平衡计分卡绩效管理体系的预期效果评估和保障措施。第六部分为本文的结论。本文通过把平衡计分卡运用到房地产企业的绩效管理体系构建中，从而实现人力资源绩效管理工作在企业管理中的战略意义和地位。希望通过本文的研究，能够丰富平衡计分卡在人力资源绩效管理中的应用，对房地产企业建立合理的人力资源绩效管理体系起到具有参考意义的价值。
[Abstract]:With the maturing of the real estate market in our country and the increasingly fierce competition, the improvement of the performance management is imperative for the real estate enterprises to keep an invincible position in the increasingly fierce competition environment. The disadvantages of traditional performance management system in enterprises are becoming more and more obvious, which can not meet the needs of modern enterprise performance management, but the emergence of balanced scorecard breaks this limitation, it is through financial indicators, customer indicators. Internal process indicators, learning and growth indicators of these four aspects, the implementation of the enterprise strategic objectives in a timely and accurate evaluation. Combining the balanced Scorecard with the characteristics of Chinese real estate enterprises to study the performance management not only has theoretical significance but also has certain application value. This paper takes Shenyang Kuntai Real Estate Development Co., Ltd (hereinafter referred to as "Kuntai Company") as the research object, analyzes the present situation and existing problems of its performance management, and points out the construction of its performance management system. And based on the balanced Scorecard theory, the performance management system is designed, and the implementation of the performance management system is discussed. The paper is divided into six parts: the first part is the introduction. This paper introduces the research background and significance, research content, research methods. The second part is a theoretical overview, respectively introducing the balanced scorecard theory and performance management theory. The third part is the general situation of Kuntai Company. The 4th part mainly studies the construction of the performance management system of Kuntai Company, including the design ideas, the drawing of strategic map. The construction of performance management index system based on balanced scorecard. The implementation scheme of the performance management system. 5th is the expected effect evaluation and safeguard measures of the implementation of the balanced Scorecard performance management system in Kuntai Company. 6th is the conclusion of this paper. This paper applies the balanced Scorecard to the construction of the performance management system of the real estate enterprises, so as to realize the strategic significance and status of the performance management of human resources in the enterprise management. It can enrich the application of balanced scorecard in human resource performance management, and play a reference value for real estate enterprises to establish a reasonable human resource performance management system.
【学位授予单位】：沈阳理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F299.233.4

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