我国远洋运输企业海外投资战略研究

发布时间：2018-12-14 01:32

【摘要】：远洋运输的历史可追溯到秦朝，作为一个历史悠久的服务产业，各国政府历来特别重视并制定多种优惠政策来鼓励本国远洋运输企业的发展。由于远洋运输企业从一开始进行生产运营就直接进入国际市场，远洋运输业较其它行业更具有海外投资的趋势，而在当今国际分工深化与产业转移的大背景下，国际远洋运输市场无时无刻都在发生变化，这为远洋运输企业的海外发展提供了外部机遇，同时，由于适应外部需求的变化以及提升自身竞争力的需要，，远洋运输企业的经营领域也开始由远洋运输走向多元化。因此，众多国内外远洋运输企业纷纷组建跨国公司进行海外投资，通过实施各种形式的跨国投资战略，寻求在世界范围内最大限度地获取各类资源、先进技术、优秀人才及规模经济效益，从而实现利润最大化的目标。全文共分为七大部分：第一部分：绪论。论述了选题背景及意义、研究内容和方法、主要创新点以及所研究问题的国内外研究现状，并对有关概念进行了界定。第二部分：远洋运输企业海外投资的理论依据。试图通过对外直接投资理论、国际分工理论以及企业投资战略的相关理论，对中国企业海外投资的原因进行阐述。第三部分：国外远洋运输企业海外投资现状分析。探讨了国外远洋运输企业海外投资的基本方式，并结合国际远洋运输市场的发展现状，对国外远洋运输企业海外投资情况进行分析。第四部分：我国远洋运输企业海外投资现状分析。通过对我国远洋运输企业海外投资现状的分析，探讨我国远洋运输企业目前存在的问题，进而指出我国远洋运输企业进行海外投资的必要性。第五部分：我国远洋运输企业海外投资战略典型个案分析——中远集团海外投资战略。通过中远集团海外投资的具体案例，对中远集团的海外投资现状和投资战略进行分析并予以总结，进而为我国远洋运输企业提出具有针对性和操作性的海外投资建议。第六部分：我国远洋运输企业海外投资战略及实施对策。对我国远洋运输企业进行海外投资应采取的战略进行探讨，并从投资区域、投资进入模式、投资规模和投资风险控制四个方面来实施战略。第七部分：结论及需要进一步研究的问题。比较遗憾的是，由于远洋运输企业对外投资的数据有限，无法建立模型进行实证分析，只能通过理论与典型案例分析相结合的方法来完成本论文。
[Abstract]:The history of ocean transportation can be traced back to the Qin Dynasty. As a service industry with a long history, governments all over the world have always attached special importance to and formulated a variety of preferential policies to encourage the development of their ocean-going transport enterprises. Because ocean shipping enterprises have directly entered the international market from the very beginning of their production and operation, ocean transportation has a trend of overseas investment than other industries. In the background of deepening international division of labor and industrial transfer, The international ocean shipping market is changing all the time, which provides an external opportunity for the overseas development of ocean shipping enterprises. At the same time, because of adapting to the change of external demand and the need to enhance their own competitiveness, Ocean transportation enterprises also began to diversify from ocean transportation to diversification. Therefore, many ocean-going transportation enterprises at home and abroad have set up multinational corporations for overseas investment. Through the implementation of various forms of transnational investment strategies, they seek to obtain all kinds of resources and advanced technology to the maximum extent in the world. Excellent talents and economies of scale to achieve the goal of profit maximization. The full text is divided into seven parts: the first part: introduction. This paper discusses the background and significance of the topic, the research contents and methods, the main innovation points and the current research situation at home and abroad, and defines the related concepts. The second part: the theoretical basis of overseas investment of ocean transportation enterprises. Through the theory of foreign direct investment, the theory of international division of labor and the theory of enterprise investment strategy, this paper expounds the reasons of Chinese enterprises' overseas investment. The third part: the analysis of overseas investment status of overseas ocean transportation enterprises. This paper probes into the basic ways of overseas investment of overseas ocean transportation enterprises, and analyzes the overseas investment situation of overseas ocean transportation enterprises combined with the development of international ocean transportation market. Part IV: analysis of overseas investment status of ocean transportation enterprises in China. By analyzing the present situation of overseas investment of ocean transportation enterprises in China, this paper discusses the existing problems of ocean transportation enterprises in China, and points out the necessity of overseas investment by ocean transportation enterprises in China. The fifth part: the overseas investment strategy of Cosco Group. Through the concrete case of COSCO Group's overseas investment, this paper analyzes and summarizes the current situation and investment strategy of COSCO Group's overseas investment, and then puts forward specific and operable overseas investment suggestions for China's ocean-going transportation enterprises. The sixth part: overseas investment strategy and implementation countermeasures of Chinese ocean transportation enterprises. This paper probes into the strategy that should be adopted in overseas investment of Chinese ocean-going transportation enterprises, and implements the strategy from four aspects: investment region, investment entry mode, investment scale and investment risk control. Part seven: conclusions and problems that need further study. Unfortunately, because of the limited data of overseas investment of ocean transportation enterprises, it is impossible to establish a model for empirical analysis, so we can only use the method of combining theory with typical case analysis to complete this paper.
【学位授予单位】：中国海洋大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F552

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