建设银行济宁分行国际贸易融资业务拓展策略研究
[Abstract]:After the climax of the financial crisis in 2008, the world economy, especially international trade, showed some signs of recovery, and the demand for capital was increasing. As a new financing mode, international trade financing has gradually been concerned and accepted by enterprises and banks. After continuous exploration, trade financing has become an important channel for commercial banks to increase customer sources and improve intermediate business income. Trade financing is complementary to international settlement and foreign exchange funds. It has the function of satisfying the capital needs of import and export enterprises in international trade and ensuring the smooth progress of international trade. At the same time, Commercial banks to the development of international business has a huge role in promoting. This paper takes the international trade financing business of Jining Branch of China Construction Bank as the research object, on the basis of synthetically summarizing the theory of international trade financing, applies the normative analysis method and the example analysis method, and combines the concrete situation of Jining Branch of China Construction Bank. This paper analyzes the current situation of Jining branch's international trade financing business in China Construction Bank, and discusses the practical problems of expanding the international trade financing business of Jining Branch of China Construction Bank. This paper points out the advantages and disadvantages of Jining Branch, a prefecture-level municipal branch of CCB, in expanding its international trade financing business under the current circumstances, as well as the existing opportunities and threats. Objective to explore a new view, new idea and new way for Jining Branch of CCB to develop international trade financing business, and to ensure the sustainable and healthy development of the business. Based on the objective analysis of the overall operation of Jining Branch's international trade financing business, in the last part of the paper, the author clearly puts forward the strategy of Jining Branch of CCB to expand the international trade financing business. That is, strengthen the risk prevention of international trade financing; actively carry out innovation and promotion of international trade financing products; strengthen marketing, expand the customer base; increase the performance support for trade financing business, which is the innovation of this paper.
【学位授予单位】:山东大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F740.45;F832.2
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