趣味性设计在童装中的应用研究

发布时间：2018-01-03 16:26

本文关键词：趣味性设计在童装中的应用研究　出处：《北京服装学院》2012年硕士论文　论文类型：学位论文

【摘要】：随着经济的发展,人们的物质生活越来越丰富,社会生活更加多元化,现代人的消费需求呈现个性化和情感化发展趋势。让产品具有趣味性在一定程度上满足了人们的情感上的需求,具有趣味性的、能令人感到有趣和快乐的产品可以使人更好地工作,可以调节人们紧张的神经、感受生活的乐趣、暂时的放松,提高人们的生活质量。趣味性设计作为一种情感体验应用在童装中能给家长和儿童带来新奇的、愉悦的和能引起兴趣的心理感受,因此这种设计被越来越关注。如今市场上童装琳琅满目,各品牌之间不再只是质量上的竞争。如何创造设计亮点正成为各大童装品牌立足市场的新竞争点。鉴于此,趣味性设计对家长儿童和市场的影响,以及企业对趣味性设计投入的必要性,都是值的研究和探讨的。本论文通过详细阐述趣味和产品的趣味性设计,并分析儿童家长对童装趣味性设计的需求以及从传统与现代童装中总结其趣味性设计的体现,为设计师和童装品牌提供创新设计的理论和实践依据。本文的研究主要分为以下几个方面:第一,对趣味的概念和趣味性设计的产品进行较详细地阐述。第二,通过收集和整理儿童消费、心理学以及趣味性设计方面的资料,采用图文并茂的方法,分别从儿童和家长两个角度分析他们对童装趣味性设计的需求。第三,从传统童装和现代童装两个视角解读其各自的趣味体现。最后通过作者的一系列设计实践来验证趣味性设计在童装中运用的可行性。
[Abstract]:With the development of economy, people's material life is more and more abundant, and social life is more diversified. Modern consumer demand presents a personalized and emotional development trend, so that the product has an interesting to some extent to meet the emotional needs of people, with interesting. Products that can make people feel interesting and happy can make people work better, can regulate people's nervous system, feel the joy of life, relax temporarily and improve people's quality of life. As a kind of emotional experience, interesting design can bring new, pleasant and interesting psychological feelings to parents and children in children's clothing. So more and more attention has been paid to this design. Children's clothes are in the market today. Brand is no longer just quality competition. How to create design highlights is becoming the major children's clothing brand based on the market new competition point. In view of this, interesting design on parents and children and the impact of the market. And the necessity of enterprise investment in interesting design is worth the research and discussion. This paper elaborates the interesting design of interest and products, and analyzes the children's parents' demand for children's clothing interesting design, and summarizes the embodiment of its interesting design from the traditional and modern children's clothing. For designers and children's clothing brand to provide the theoretical and practical basis for innovative design. This paper is mainly divided into the following aspects: first, the concept of fun and interesting design products are described in more detail. Second. Through the collection and collation of children's consumption, psychology and interesting design information, using the method of picture and text, respectively from the children and parents from two angles to analyze the needs of children's clothing fun design. Third. From the traditional and modern children's clothing perspective to interpret their respective interest. Finally, through a series of design practices to verify the feasibility of interesting design in children's clothing.
【学位授予单位】：北京服装学院
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：J523.5

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