基于RFID技术的双渠道供应链投资收益与协调

发布时间：2018-03-27 07:45

本文选题：产品错放　切入点：无线射频识别　出处：《计算机集成制造系统》2017年09期

【摘要】：为解决双渠道供应链企业在特定情形下投资RFID技术的决策与协调问题,以单制造商和单零售商的双渠道供应链为对象,研究了采用RFID技术对双渠道供应链投资收益的影响与协调。针对双方都不投资、零售商或制造商一方投资和双方联合投资RFID技术4种情形,研究了RFID技术对双渠道供应链投资收益的影响,以及双方联合投资情形下的双渠道供应链协调问题。研究表明:双方产品错放率的提高使得对方产品的销量增加而自身的销量降低;当单个RIFD标签成本在一定阈值内时,零售商单独投资RFID技术使得制造商收益也增加,然而制造商单独投资RFID技术却将带来零售商收益的降低;当供应链双方联合投资RFID技术时,协调机制下双方的收益都优于各自单独投资RFID技术时的收益。
[Abstract]:In order to solve the problem of decision making and coordination of RFID technology investment in dual channel supply chain enterprises under certain circumstances, the double channel supply chain of single manufacturer and single retailer is taken as the object. This paper studies the influence and coordination of using RFID technology on the investment return of two-channel supply chain, aiming at four cases of non-investment by both sides, investment by one side of retailer or manufacturer and joint investment of RFID technology by both sides. The influence of RFID technology on the investment return of supply chain with two channels is studied. The research shows that the increase of product misplacement ratio makes the sales of the other product increase while the sales volume of the other side decreases, and when the cost of a single RIFD label is within a certain threshold, the problem of coordination of the supply chain between the two sides of the joint investment is discussed. The retailer's individual investment in RFID technology also increases the manufacturer's profit, but the manufacturer's sole investment in RFID technology will bring about a decrease in the retailer's profit. When the supply chain partners jointly invest in the RFID technology, Under the coordination mechanism, the income of both parties is better than that of the individual investment in RFID technology.
【作者单位】：安徽工程大学管理工程学院;
【基金】：国家自然科学基金资助项目(71171002,71671001) 教育部人文社科资助项目(16YJC630012) 安徽工程大学研究生实践与创新资助项目(Y040116018)~~
【分类号】：F274

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