企业平台双元性的实现构型研究:一项模糊集的定性比较分析

发布时间：2018-04-23 07:03

本文选题：平台双元性 + 构型　；参考：《南开管理评论》2017年03期

【摘要】：平台型组织将是未来企业的主要形式之一,而如何构建成功的平台型企业已经成为业内关注的重点。平台双元性进而又成为平台型企业获取长期竞争优势的基础。本研究以平台型企业作为实证研究对象,采用160家企业的调研数据,探讨了平台双元性的主要因素和前因构型条件,分析平台技术、平台治理、环境动荡性和企业规模等前因要素的共同作用和相互作用对平台双元性的复杂影响机制。作为国内信息系统领域较早尝试采用基于模糊集的定性比较分析方法(fsQCA)的研究,发现了高平台双元性的两类主要构型:(1)当外部环境相对稳定,可以通过建设平台基础设施和实施平台治理来实现平台双元性,对于大型企业而言还需强调平台应用能力的培养和建设;(2)在高动荡环境的情景下,平台应用能力则成为平台双元性的关键条件。结果表明,平台技术(尤其是平台应用能力)是实现平台双元性的关键条件。此外,平台治理(正式治理和关系治理)和平台基础设施均为实现高平台双元性的支持性要素。最后,在实现平台双元性过程中,还应充分考虑企业规模和环境动荡性的特点。本研究丰富并发展了企业平台双元性的相关理论,为企业管理者提供了如何实现平台双元性的具体建议和措施。
[Abstract]:Platform organization will be one of the main forms of enterprises in the future, and how to build a successful platform enterprise has become the focus of attention in the industry. Platform duality has become the basis for platform-based enterprises to gain long-term competitive advantage. This study takes the platform enterprise as the empirical research object, adopts 160 enterprises' survey data, discusses the main factors of the platform duality and the condition of the antecedent configuration, analyzes the platform technology, the platform governance. The complex influence mechanism of the environmental turbulence and the enterprise scale and other antecedent factors on the duality of the platform. As an early attempt in the field of information systems in China, the qualitative comparative analysis method based on fuzzy sets was used to study fsQCA. It was found that the two main configurations of high platform duality: 1) when the external environment is relatively stable, The dual nature of the platform can be achieved through the construction of platform infrastructure and the implementation of platform governance. For large enterprises, it is also necessary to emphasize the cultivation of platform application capabilities and the construction of the platform) in the context of a highly volatile environment. The application ability of the platform becomes the key condition of the duality of the platform. The results show that platform technology (especially platform application capability) is the key condition to realize platform duality. In addition, platform governance (formal governance and relational governance) and platform infrastructure are supporting elements to achieve high platform duality. Finally, in the process of realizing the duality of platform, the characteristics of enterprise scale and environmental turbulence should be fully considered. This study enriches and develops the related theories of enterprise platform duality, and provides concrete suggestions and measures on how to realize platform duality for enterprise managers.
【作者单位】：华中师范大学信息管理学院;中国地质大学(武汉)经济管理学院;华中师范大学青少年网络心理与行为教育部重点实验室;
【基金】：国家自然科学基金项目(71372174、71471073)资助
【分类号】：F272

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