江西培育本土跨国公司战略研究

发布时间：2019-06-20 14:20

【摘要】：跨国公司是生产全球化和科技高度发展的产物,受到各国政府、企业、学术界的高度关注。党的十八大强调,"要加快'走出去'步伐,增强企业国际化经营能力,培育一批世界水平的跨国公司"。江西省委十三届七次全会提出了进一步扩大对外开放,努力打造江西省开放型经济升级版的战略部署。无论是中央还是江西省委都将加快培育一批本土跨国公司作为今后"走出去"战略的努力方向和全面提升开放型经济水平的主要标志。因而,在此形势下,对江西省本土跨国公司的培育进行研究,具有深远的意义。本文在分析跨国公司理论及发展情况的基础上,根据江西经济现阶段发展情况指出培育本土跨国公司的必要性。结合江西本土跨国公司发展现状,对江西省培育本土跨国企业进行SWOT分析。对其优势、劣势、机遇、挑战进行了总体的概括与仔细的分析。最后,借鉴日、韩培育本土跨国公司的经验启示,基于现实并放眼未来,进行了相应的战略思考,提出了相应的战略选择,对江西培育本土跨国公司提出了相应的政策建议。本文指出,根据培育江西本土跨国公司的战略定位、战略目标,应加大力度对大型企业、本土特色产业与战略新兴产业企业的培育,通过构建全球化的营销体系、基于高级要素的发展方式及并购的形式进行企业的跨国经营,以发达国家、新兴市场、周边文化相近国家为重点战略区域进行企业的国际化。据此,江西省政府需加强宏观规划指导、加大财政支持力度、增强政策服务体系支撑力度、搭建社会服务体系平台、引导企业加快走出去步伐。从政策机制、财政税收、服务体系、人才培养等方面加快培育江西本土跨国公司。
[Abstract]:Transnational corporations are the products of the production of globalization and the high-level development of science and technology, and are highly concerned by governments, enterprises and the academic circles. The Party's eighteen-strong emphasis, the "We should speed up the step of 'go out', enhance the international operation ability of the enterprise, and cultivate a group of transnational corporations at the world level". The third-seventh plenary session of the Provincial Committee of the Communist Party of China (CPC) made a further expansion to the outside world and made efforts to build the strategic deployment of an open-type economic upgrade in Jiangxi Province. Both the Central Committee and the JiangXi Provincial Party Committee will speed up the cultivation of a batch of local transnational corporations as the main mark of the future "Get out of here." strategy and the overall improvement of the open economy level. Therefore, in this situation, it is of far-reaching significance to study the cultivation of the local transnational corporations in Jiangxi Province. Based on the analysis of the theory and development of the transnational corporations, this paper points out the necessity of cultivating the local transnational corporations based on the current development of Jiangxi's economy. In the light of the current situation of the development of the local transnational corporations in Jiangxi, the SWOT analysis of the local multinational enterprises in Jiangxi province is carried out. The overall summary and careful analysis of its advantages, disadvantages, opportunities and challenges are carried out. Finally, on the basis of the experience of Japan and Korea to cultivate the local transnational corporations, based on the reality and the future, the corresponding strategic thinking is put forward, and the corresponding strategic choice is put forward, and the corresponding policy suggestions for the cultivation of local transnational corporations in Jiangxi are put forward. It is pointed out that, according to the strategic positioning and strategic objective of the local transnational corporations in Jiangxi, the cultivation of large-scale enterprises, local characteristic industries and strategic emerging industries should be strengthened, and the marketing system of globalization should be constructed. The enterprise's transnational operation is carried out on the basis of the development mode of the high-level element and the form of the M & A, and the internationalization of the enterprise is carried out by the developed countries, the emerging markets and the countries with the close cultural and similar countries as the key strategic regions. Therefore, the provincial government needs to strengthen the guidance of the macro-planning, increase the financial support, strengthen the support of the policy service system, set up a social service system platform, and guide the enterprises to step up the step. From the aspects of policy mechanism, financial tax, service system and personnel training, we should speed up the cultivation of the local transnational corporations in Jiangxi.
【学位授予单位】：江西财经大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：F276.7

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