《燕赵都市报》雾霾报道研究

发布时间：2018-01-13 21:23

本文关键词：《燕赵都市报》雾霾报道研究　出处：《河北大学》2014年硕士论文　论文类型：学位论文

【摘要】：近年来，雾霾问题逐渐加剧，对人类生产、生活带来了巨大不便，对国家的政治、经济、社会、文化的可持续发展构成了严峻的威胁和挑战。由于雾霾问题的影响范围广，影响人数众多，因此成为国内外公众和媒体关注的重要议题。而随着气候变化的影响逐渐扩大，气候传播也形成并逐渐成熟。《燕赵都市报》作为河北省主流媒体，立足河北，贴近民生，及时发出报道，承担气候传播的媒体责任。本研究总结出《燕赵都市报》雾霾报道特色：该媒体对雾霾进行了客观及时的报道，进一步提升媒体公信力；以人为本的报道视角，彰显了《燕赵都市报》作为主流媒体的社会责任；其报道篇幅以中短篇为主，符合快速生活节奏下受众的速读习惯；而报道了解受众需求，提升了报纸的服务功能；媒体联动政府专家，新闻来源可靠；以雾霾命名版面，整版发布报道，形成了规模报道；兼报多地雾霾，提高联动意识。同时该媒体在雾霾报道中出现了一些问题：对雾霾问题缺乏长期关注；对稿件中专业性信息和数字处理得僵硬，难以引起兴趣；报道表面化，缺少深度挖掘；报道模式化，缺乏思辨精神；报道形式单调，难以吸引读者。针对出现的问题，《燕赵都市报》在报道雾霾问题时应该注意：加强对雾霾问题的长期关注，促进报道常态化；增加报道深度广度，全方位深入解读；丰富报道方式，增强自身吸引力；充分利用新媒体，加强线上线下互动；加强媒体从业人员的培训学习，培养专业素质。
[Abstract]:In recent years, the haze gradually increased, the human production, life has brought great inconvenience to the country's political, economic, social and cultural sustainable development is a serious threat and challenge. Because of the problem of haze and a wide range of effects of a large number, so it became an important issue at home and abroad, the public and media attention. With the impact of climate change on climate gradually expanded, spread also formed and gradually mature. The Yanzhao Metropolis Daily in Hebei province > as the mainstream media, based in Hebei, close to the people's livelihood, promptly issued a report, the media responsibility for climate communication.
This study summarizes the "Yanzhao Metropolis Daily reported: the characteristics of haze > media objective and timely reports on the haze, to further enhance the credibility of media reports; perspective of people-oriented, highlighting the" Yanzhao Metropolis Daily > as the mainstream media social responsibility; its coverage in short, with the fast life rhythm of audience reading habit; the audience needs to understand and report, to enhance the service function of newspaper media interaction; government experts, reliable news sources; the haze named page, full page report, the formation of scale and the newspaper reports; more haze, improve the linkage of consciousness.
At the same time, the media reported some problems in the haze: the lack of long-term focus on the haze problem; the manuscript of professional information and digital processing is stiff, difficult to arouse interest; report the surface, lack of depth mining; reporting mode, lack of speculative spirit; report form is monotonous, it is difficult to attract readers.
For the problems, "Yanzhao Metropolis Daily reported > should be noticed in the haze problem: to strengthen the long-term focus on the problem of haze, promote the normalization of the reported increase in reported; the depth of breadth, the full range of in-depth interpretation; rich way, enhance their attractiveness; make full use of new media, to strengthen the online interactive media practitioners to strengthen; training, training of professional quality.

【学位授予单位】：河北大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：G212

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