新常态下我国中产阶层体育消费研究

发布时间：2018-06-26 18:24

  本文选题：中产阶层 + 体育消费　； 参考：《河北体育学院学报》2016年04期

【摘要】：促进体育消费是加快我国体育产业发展的重要路径,中产阶层是社会中消费的主力。通过文献资料法、访谈法等对我国中产阶层的体育消费情况进行分析,指出中产阶层具有收入高、消费能力强、追求物质享受和休闲消费等消费特征。中产阶层的体育消费行为对社会其他阶层有很强的先导性和示范效应,易于引起其他人群的注意和效仿。认为应该进一步提高中产阶层的数量和比例,增加居民的闲暇时间,强化体育偏好,提升受教育程度,完善社会保障体系,以进一步扩大体育消费,拉动经济增长。
[Abstract]:Promoting sports consumption is an important way to speed up the development of sports industry in China, and the middle class is the main force of consumption in society. Based on the analysis of the sports consumption of the middle class in China, the author points out that the middle class has the characteristics of high income, strong consumption ability, pursuit of material enjoyment and leisure consumption. The sports consumption behavior of middle class has very strong forerunner and demonstration effect to other social strata, and it is easy to attract the attention and emulation of other people. It is suggested that the number and proportion of middle class should be further increased, the leisure time of residents should be increased, sports preference should be strengthened, education level should be improved, and social security system should be perfected in order to further expand sports consumption and stimulate economic growth.
【作者单位】： 河北体育学院;
【分类号】：G80-05
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本文编号：2070993