社会责任与在非中国农业企业本土化策略分析——对坦桑尼亚某中资农场的工商人类学研究

发布时间：2018-02-20 23:13

  本文关键词： 在非中国农业企业 企业社会责任 本土化 工商人类学 利益相关者　出处：《青海民族研究》2017年03期 　论文类型：期刊论文

【摘要】：本土化是中国农业企业在非经营的必经阶段,而履行社会责任有利于推动这一进程。中国农业企业在非履行社会责任的方式体现为创造就业,拉升经济,参与非洲当地社会公共事业,承担援助项目和传播农业技术。坦桑尼亚一中资农场的工商人类学研究表明:对内网利益相关者履行社会责任有利于企业人力资本及管理的本土化,对价值链利益相关者履行社会责任有利于企业营销的本土化,对非价值链利益相关者履行社会责任有利于企业公共关系及资源获取的本土化。究其根本,该中资农场将企业的关系文化与社会责任有机地结合,改善了企业与利益相关者的关系,而利益相关者作为企业的代理人推动了企业的本土化。
[Abstract]:Localization is a necessary stage for Chinese agricultural enterprises in non-operation, and fulfilling social responsibility is conducive to promoting this process. The way that Chinese agricultural enterprises do not fulfill their social responsibilities is to create jobs and boost the economy. Participation in local social services in Africa, Undertaking assistance projects and disseminating agricultural technology. Business anthropology studies on a Chinese-owned farm in Tanzania show that social responsibility to stakeholders in the Intranet is conducive to the localization of human capital and management of enterprises. Performing social responsibility to value chain stakeholders is beneficial to the localization of enterprise marketing, and to non-value chain stakeholders is beneficial to the localization of corporate public relations and access to resources. The Chinese-funded farm organically combines the corporate relationship culture with social responsibility, which improves the relationship between the enterprise and the stakeholders, and the stakeholder as the agent of the enterprise promotes the localization of the enterprise.
【作者单位】： 中国农业大学;浙江大学城市学院;
【基金】：国家留学基金“国家建设高水平大学公派研究生项目”资助,资助编号:201506350100
【分类号】：C912.4
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本文编号：1520302